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I'm Tanvi Salkar, a trained communications professional with expertise in content writing, marketing, travel curation, advertising, and hospitality. I’m HubSpot certified in Inbound Marketing and enjoy turning ideas into clear, compelling stories that drive engagement and growth. Over the years I've led content and marketing initiatives across fintech, tech, travel and hospitality, building content calendars, collaborating with cross-functional teams, and delivering campaigns that generate traffic, leads, and stronger SEO. I thrive on storytelling with impact, continuous learning, and helping brands connect with audiences in meaningful ways.…I'm Tanvi Salkar, a trained communications professional with expertise in content writing, marketing, travel curation, advertising, and hospitality. I’m HubSpot certified in Inbound Marketing and enjoy turning ideas into clear, compelling stories that drive engagement and growth. Over the years I've led content and marketing initiatives across fintech, tech, travel and hospitality, building content calendars, collaborating with cross-functional teams, and delivering campaigns that generate traffic, leads, and stronger SEO. I thrive on storytelling with impact, continuous learning, and helping brands connect with audiences in meaningful ways.

Tanvi Salkar

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I'm Tanvi Salkar, a trained communications professional with expertise in content writing, marketing, travel curation, advertising, and hospitality. I’m HubSpot certified in Inbound Marketing and enjoy turning ideas into clear, compelling stories that drive engagement and growth. Over the years I've led content and marketing initiatives across fintech, tech, travel and hospitality, building content calendars, collaborating with cross-functional teams, and delivering campaigns that generate traffic, leads, and stronger SEO. I thrive on storytelling with impact, continuous learning, and helping brands connect with audiences in meaningful ways.…I'm Tanvi Salkar, a trained communications professional with expertise in content writing, marketing, travel curation, advertising, and hospitality. I’m HubSpot certified in Inbound Marketing and enjoy turning ideas into clear, compelling stories that drive engagement and growth. Over the years I've led content and marketing initiatives across fintech, tech, travel and hospitality, building content calendars, collaborating with cross-functional teams, and delivering campaigns that generate traffic, leads, and stronger SEO. I thrive on storytelling with impact, continuous learning, and helping brands connect with audiences in meaningful ways.

Available to hire

I’m Tanvi Salkar, a trained communications professional with expertise in content writing, marketing, travel curation, advertising, and hospitality. I’m HubSpot certified in Inbound Marketing and enjoy turning ideas into clear, compelling stories that drive engagement and growth.

Over the years I’ve led content and marketing initiatives across fintech, tech, travel and hospitality, building content calendars, collaborating with cross-functional teams, and delivering campaigns that generate traffic, leads, and stronger SEO. I thrive on storytelling with impact, continuous learning, and helping brands connect with audiences in meaningful ways.

Skills

Experience Level

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Content Manager at Paytm

December 1, 2021 - November 1, 2023

Creating content for Paytm’s business vertical (including Payment Gateway, Paytm Soundbox and Lending), focusing on payment infrastructure for small and medium sized enterprises. Writing and editing content pieces related to Paytm’s marketing efforts that include newsletters, case studies, emails and social media posts. Restructuring content to meet content marketing goals of generating traffic, leads and SEO rankings.

Content Specialist – Marketing at Net Solutions

December 1, 2019 - October 1, 2020

Created email nurturing templates and sequences, landing page and CTA’s to qualify website visitors with the help of conversion rate optimization tools such as Hubspot. Wrote, edited, and proofread content that included blogs, eBooks, industry reports, and emails around technological solutions and experiences. Managed a content calendar leading to 20 well - researched content pieces per month aligned with SEO for traffic optimization.

Manager - Brand Solutions at Vatsana Technologies (WittyFeed)

December 1, 2018 - December 1, 2019

Managed a team of creative writers and designers to execute campaigns for brands across 5 content platforms of Vatsana Technologies. Cross - functional collaboration with sales, content teams, and marketing team to ensure seamless progress from brand brief to campaign delivery. Lead the process from ideation and design for brand pitches, worked on close to 125 campaign pitches in 3 months, consistently delivering brand solution proposals in very tight deadlines.

Sales and Hospitality Manager at Gooseberry Holiday Homes

June 1, 2016 - October 1, 2017

Gooseberry Holiday Homes is a vacation rental management company with properties Maharashtra and Goa. Revived the company operations with three vacation homes after a change in management and ownership. Increased visibility to start generating over 200 leads per month from digital marketing campaigns. Enhanced guest experience and ensured necessary upgrades negotiating with property owners.

Head Content Marketing at Holachef

November 1, 2014 - April 1, 2016

Led all creative writing efforts through a team of in house and freelance writers. Responsible for creative representation and detailing of everyday menu items on the platform. Maintained the brand tonality and identity on the digital platforms and offline marketing channels. Planned and managed the company’s blog and marketing communications.

Travel Curator at HighOnTravel

July 1, 2013 - August 1, 2014

Reviewed over 200 boutique accommodations across destinations in India and created content for website product display. Built new holiday products with differentiated experience in popular destinations. Established tie - ups with local vendors at offbeat destinations for personalized service.

Travel Curator at HighOnTravel

July 1, 2011 - April 1, 2012

Copywriter at Makani Creatives

May 1, 2012 - February 1, 2013

Worked on brand communication, positioning and ad scripts for print, television and other mediums for brands including Raheja properties, Mochi footwear and Nilkamal.

Assistant Director at Arbhaat Films

October 1, 2010 - May 1, 2011

Planned and scheduled shoots, costume coordination, location hunting, managing shoot continuity, artist coordination, and assisted with casting for Three Of Us (documentary) and other titles.

Feature Journalist at The Indian Express

June 1, 2008 - June 1, 2010

Contributed stories, feature write-ups, news reports, etc. for the city and national editions. Interviewed several noted personalities across the film industry, politics, and art and covered special edition stories on a range of subjects from education to development.