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Hi, I'm Miguel Torres—a brand strategist and creator growth specialist focused on building viral content systems that drive measurable audience growth. I recently scaled an AI influencer brand to 1,000,000+ video views and 2,900 followers in 90 days through structured content testing, scripting, and data-driven optimization across TikTok and Instagram. I combine creative execution with analytical decision-making to consistently grow audiences, engagement, and creator monetization across healthcare, gaming, and entertainment environments.…Hi, I'm Miguel Torres—a brand strategist and creator growth specialist focused on building viral content systems that drive measurable audience growth. I recently scaled an AI influencer brand to 1,000,000+ video views and 2,900 followers in 90 days through structured content testing, scripting, and data-driven optimization across TikTok and Instagram. I combine creative execution with analytical decision-making to consistently grow audiences, engagement, and creator monetization across healthcare, gaming, and entertainment environments.

Miguel Torres

Brand Strategist, Growth Marketer, Marketing Strategist, +2

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Hi, I'm Miguel Torres—a brand strategist and creator growth specialist focused on building viral content systems that drive measurable audience growth. I recently scaled an AI influencer brand to 1,000,000+ video views and 2,900 followers in 90 days through structured content testing, scripting, and data-driven optimization across TikTok and Instagram. I combine creative execution with analytical decision-making to consistently grow audiences, engagement, and creator monetization across healthcare, gaming, and entertainment environments.…Hi, I'm Miguel Torres—a brand strategist and creator growth specialist focused on building viral content systems that drive measurable audience growth. I recently scaled an AI influencer brand to 1,000,000+ video views and 2,900 followers in 90 days through structured content testing, scripting, and data-driven optimization across TikTok and Instagram. I combine creative execution with analytical decision-making to consistently grow audiences, engagement, and creator monetization across healthcare, gaming, and entertainment environments.

Available to hire

Hi, I’m Miguel Torres—a brand strategist and creator growth specialist focused on building viral content systems that drive measurable audience growth. I recently scaled an AI influencer brand to 1,000,000+ video views and 2,900 followers in 90 days through structured content testing, scripting, and data-driven optimization across TikTok and Instagram. I combine creative execution with analytical decision-making to consistently grow audiences, engagement, and creator monetization across healthcare, gaming, and entertainment environments.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Work Experience

Brand Manager - AI Influencer Development at Mindalter

January 1, 2026 - April 1, 2026

Led AI influencer development, generating 1,000,000+ total video views and growing an AI influencer account to 2,900 followers in 90 days through structured content testing and data-driven optimization across TikTok and Instagram. Created 90+ viral video scripts across 3 content formats, achieving up to 200K peak performance and 8–15K average engagement. Built a data-driven content strategy, storytelling framework, brand bible, voice guidelines, and scalable content systems enabling consistent viral performance. Recognized as Rookie of the Year within 60 days for exceeding performance benchmarks.

Social Media Content Consultant at Som Sleep

November 1, 2025 - January 1, 2026

Developed TikTok and Instagram content strategy focused on UGC and product education; coordinated content production including on-street filming and creator partnerships; managed content calendar for 50+ video assets; built AI-assisted workflows for rapid ideation and production.

Social Media & Content Manager at Game Grid

January 1, 2024 - January 1, 2025

Managed social media presence for a gaming platform with 100,000+ active users; directed influencer partnerships and creator activations to drive community engagement; created content calendars and daily posting across TikTok, Instagram, YouTube; collaborated with product team to optimize content based on user data and trends; oversaw community management and engagement strategies across platforms.

Freelance Social Media Consultant at Self-Employed

January 1, 2023 - May 1, 2026

Managed social media strategy for consumer brands, developing AI-assisted workflows to scale short-form video production by 3x; created 50+ social assets monthly across TikTok, Instagram, and YouTube; consulted on community growth strategies and platform optimization.

Social Media & Content Marketing Manager at Beyond Physician

May 1, 2021 - November 1, 2023

Managed social media strategy for a SaaS platform targeting healthcare professionals; grew social media traffic and engagement by 35% through targeted content campaigns; created educational content and social graphics, managed posting calendars; analyzed metrics to optimize strategy; managed paid campaigns across Meta platforms.

Content & Social Media Manager at WebUpgrade

December 1, 2020 - July 1, 2021

Managed social media content strategy for multiple client accounts; created and scheduled content calendars ensuring consistent brand voice; led content creation teams producing graphics, videos, and copy; conducted social media audits and competitive analysis.

Social Media Manager at Gigs Media Group

December 1, 2019 - December 1, 2020

Managed social media strategy for healthcare and lifestyle brand clients; built analytics dashboards tracking engagement, reach, and growth metrics; grew social media traffic by 25% YoY through optimized content and posting strategy; created monthly content calendars and managed day-to-day community engagement.