Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

Hi, I’m Ngahuia Joysey. I’m a Marketing Lead and Sales Coordinator with 10+ years supporting sales teams through CRM management, coordination, ecommerce, marketing, content creation and process refinement. I’m a Psychology (Honours) graduate with a passion for turning data and insights into customer-centric business outcomes. Currently I’m leading marketing and ecommerce at Kappel in Huntingdale, VIC, where I oversee Shopify store builds, content creation, promotions, and social media. I also drive B2B enablement, loyalty programs and cross-functional collaboration to deliver consistent brand storytelling and strong retailer partnerships.…Hi, I’m Ngahuia Joysey. I’m a Marketing Lead and Sales Coordinator with 10+ years supporting sales teams through CRM management, coordination, ecommerce, marketing, content creation and process refinement. I’m a Psychology (Honours) graduate with a passion for turning data and insights into customer-centric business outcomes. Currently I’m leading marketing and ecommerce at Kappel in Huntingdale, VIC, where I oversee Shopify store builds, content creation, promotions, and social media. I also drive B2B enablement, loyalty programs and cross-functional collaboration to deliver consistent brand storytelling and strong retailer partnerships.

Ngahuia Joysey

Content Creator, Content Producer, Brand Strategist, +2





Hi, I’m Ngahuia Joysey. I’m a Marketing Lead and Sales Coordinator with 10+ years supporting sales teams through CRM management, coordination, ecommerce, marketing, content creation and process refinement. I’m a Psychology (Honours) graduate with a passion for turning data and insights into customer-centric business outcomes. Currently I’m leading marketing and ecommerce at Kappel in Huntingdale, VIC, where I oversee Shopify store builds, content creation, promotions, and social media. I also drive B2B enablement, loyalty programs and cross-functional collaboration to deliver consistent brand storytelling and strong retailer partnerships.…Hi, I’m Ngahuia Joysey. I’m a Marketing Lead and Sales Coordinator with 10+ years supporting sales teams through CRM management, coordination, ecommerce, marketing, content creation and process refinement. I’m a Psychology (Honours) graduate with a passion for turning data and insights into customer-centric business outcomes. Currently I’m leading marketing and ecommerce at Kappel in Huntingdale, VIC, where I oversee Shopify store builds, content creation, promotions, and social media. I also drive B2B enablement, loyalty programs and cross-functional collaboration to deliver consistent brand storytelling and strong retailer partnerships.

Available to hire

Hi, I’m Ngahuia Joysey. I’m a Marketing Lead and Sales Coordinator with 10+ years supporting sales teams through CRM management, coordination, ecommerce, marketing, content creation and process refinement. I’m a Psychology (Honours) graduate with a passion for turning data and insights into customer-centric business outcomes.

Currently I’m leading marketing and ecommerce at Kappel in Huntingdale, VIC, where I oversee Shopify store builds, content creation, promotions, and social media. I also drive B2B enablement, loyalty programs and cross-functional collaboration to deliver consistent brand storytelling and strong retailer partnerships.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Work Experience

Marketing Lead & Sales Coordinator at Kappel

February 1, 2026 - Present

Marketing & Ecommerce Lead: built and led the creation process of ecommerce Shopify store, content/ marketing creation, ad and social media management. Loyalty Programs / Promotions Manager: first point of contact for key stakeholders within loyalty program operations, alongside managing promotions and unique software/ data. Product & Content Operations (webstore + partners like Flybuys & Qantas).

Sales, Marketing & B2B Enablement at We the Wild Plant Care

February 1, 2024 - Present

Owned end-to-end B2B marketing enablement across wholesale channels, including EDM campaigns, sales collateral, price lists, point-of-sale materials, and retailer-facing assets. Managed the B2B wholesale portal (Faire and direct wholesale), overseeing product presentation, pricing accuracy, visual merchandising, and functional updates to support conversion and usability. Created and maintained B2B marketing assets including product imagery, promotional visuals, and branded materials to support retailer engagement and repeat ordering. Produced product listing photography, short-form video content, and edited visual assets for use across ads, wholesale communications, and social media channels. Supported content creation for social media and paid campaigns, contributing to brand consistency and sales-focused storytelling across channels. Coordinated B2B and D2C sales operations, supporting account management, onboarding of wholesale partners, promotions, and retention initiatives. Prepar

Customer Service Administrator at Hab Shifa (Health Supplements)

October 1, 2023 - March 1, 2024

Supported sales and operations teams through accurate order processing, reporting, and coordination. Managed 20–50 customer and account enquiries daily, maintaining detailed records and follow-ups. Coordinated logistics and vendor relationships for large-scale sales events (2,000+ attendees). Standardised documentation and reporting processes to improve consistency and efficiency.

Retail Assistant at Pop Mart

January 1, 2022 - November 1, 2023

Supported store sales performance through customer service, stock coordination, and daily operations. Assisted with rostering support and onboarding of new team members. Maintained accurate inventory records in a high-volume environment.

Store Supervisor at Everyday Health Store

January 1, 2015 - January 1, 2021

Coordinated daily operations, staff rostering, ordering, and supplier communication. Supported sales performance through stock availability, reporting, and team supervision. Managed cash handling, schedules, and customer service standards.