I am a results-oriented professional with a strong background in project coordination and digital marketing, including event management, content strategy, social media, and graphic design. I thrive in coordinating cross-functional teams and delivering impactful campaigns while maintaining brand consistency and audience engagement. I recently completed a Master’s degree in Project Management and actively leverage AI tools for research, content planning, idea generation, blog writing, and AI-based image and video creation to boost productivity and creativity. I enjoy collaborating with universities, NGOs, and corporate partners to organize large-scale events and programs. My strengths include meticulous planning, clear communication, and hands-on execution of logistics, volunteer coordination, and on-ground operations, all aimed at delivering memorable experiences and measurable impact.

Laiba Khan

I am a results-oriented professional with a strong background in project coordination and digital marketing, including event management, content strategy, social media, and graphic design. I thrive in coordinating cross-functional teams and delivering impactful campaigns while maintaining brand consistency and audience engagement. I recently completed a Master’s degree in Project Management and actively leverage AI tools for research, content planning, idea generation, blog writing, and AI-based image and video creation to boost productivity and creativity. I enjoy collaborating with universities, NGOs, and corporate partners to organize large-scale events and programs. My strengths include meticulous planning, clear communication, and hands-on execution of logistics, volunteer coordination, and on-ground operations, all aimed at delivering memorable experiences and measurable impact.

Available to hire

I am a results-oriented professional with a strong background in project coordination and digital marketing, including event management, content strategy, social media, and graphic design. I thrive in coordinating cross-functional teams and delivering impactful campaigns while maintaining brand consistency and audience engagement. I recently completed a Master’s degree in Project Management and actively leverage AI tools for research, content planning, idea generation, blog writing, and AI-based image and video creation to boost productivity and creativity.

I enjoy collaborating with universities, NGOs, and corporate partners to organize large-scale events and programs. My strengths include meticulous planning, clear communication, and hands-on execution of logistics, volunteer coordination, and on-ground operations, all aimed at delivering memorable experiences and measurable impact.

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Language

English
Fluent
Urdu
Fluent
Pashto, Pushto
Fluent

Work Experience

Junior Digital Marketing Executive at Scorpbit
September 1, 2025 - Present
Developed and executed content strategies for multiple social media platforms, ensured brand consistency and audience engagement. Managed content calendars, posts, and responses; designed visuals; edited short-form video content to enhance reach and brand visibility. Created monthly performance reports to track engagement and refine strategy.
Project Coordinator at Islamabad Chamber of Small Traders and Small Industries (ICSTSI), Islamabad
January 1, 2023 - March 1, 2023
Collaborated with the organizing team to coordinate ICSTSI Business Expo 2023 and Start-Up Competition 2023, managing event logistics, liaising with universities and student groups, planning competition activities, and ensuring effective participant engagement.
Project Coordinator at Aiwan-e-Sadr
July 1, 2022 - September 1, 2022
Worked with the organizing committee for the Achievement Awards Ceremony, contributing to guest list preparation, awardee coordination, logistics planning, and event scheduling. Assisted in drafting speeches and official communications and supported on-site event management to ensure smooth execution.
Project Coordinator at Islamabad Chamber of Small Traders and Small Industries (ICSTSI), Islamabad
January 1, 2022 - March 1, 2022
Collaborated with the organizing team to plan and execute the 3-day ICSTSI Business Expo 2022, coordinating with universities to recruit volunteers and managing activities including a pet show, car show, kids’ activities, award ceremonies, and conferences. Supported on-ground operations to ensure seamless execution.
Volunteer at Fixit / Rah e Insaniyat / Other NGOs
January 1, 2021 - December 31, 2023
Volunteered in various social and community welfare initiatives, including food distribution drives, Ramadan relief programs, plantation campaigns, and fundraising activities. Supported educational projects by conducting learning sessions with underprivileged children and assisting in organizing events to promote access to quality education.
Event Coordinator at Aiwan-e-Sadr
July 1, 2022 - September 30, 2022
Worked with the organizing committee for the Achievement Awards Ceremony at Aiwan-e-Sadr, contributing to guest list preparation, awardee coordination, logistics planning, and event scheduling. Assisted in drafting speeches and official communications and supported on-site event management to ensure smooth execution.
Event Coordinator at Islamabad Chamber of Small Traders and Small Industries (ICSTSI), Islamabad
January 1, 2022 - March 31, 2022
Collaborated with the organizing team to plan and execute the 3-day ICSTSI Business Expo 2022, coordinating with universities to recruit volunteers and managing diverse activities including a pet show, car show, kids’ activities, award ceremonies, and conferences. Supported on-ground operations throughout the event to ensure seamless execution.

Education

Master of Project Management at Riphah International University, Rawalpindi Campus
January 1, 2024 - December 31, 2025
Bachelor of English Literature at National University of Modern Languages (NUML), Rawalpindi
January 1, 2020 - December 31, 2024
Pre-Engineering at F.G. Postgraduate College for Women
January 1, 2018 - December 31, 2020
Matric (Science) at Allied School, Peshawar Road, Rawalpindi
January 1, 2016 - December 31, 2018
Masters in Project Management at Riphah International University, Rawalpindi Campus
January 1, 2024 - January 1, 2025
Bachelors in English Literature at National University of Modern Languages (NUML), Rawalpindi
January 1, 2020 - January 1, 2024
Pre-Engineering at F.G. Postgraduate College for Women
January 1, 2018 - January 1, 2020
Matric (Science) at Allied School, Peshawar Road, Rawalpindi
January 1, 2016 - January 1, 2018

Qualifications

TEFL certified
January 11, 2030 - May 12, 2026
Appreciation Certificate for organizing CUIMUN, Comsats University Islamabad
January 11, 2030 - May 12, 2026
Performance Certificate for organizing Achievement Awards Ceremony 2022
January 1, 2022 - May 12, 2026
Internship Certificate from ICSTSI
January 11, 2030 - May 12, 2026
Participation Certificate for Achievement Awards Ceremony 2022
January 1, 2022 - May 12, 2026
Participation Certificate for Hiking Activity
January 11, 2030 - May 12, 2026
TEFL certified
January 11, 2030 - May 12, 2026
Appreciation Certificate for organizing CUIMUN
January 11, 2030 - May 12, 2026
Performance Certificate for organizing Achievement Awards Ceremony 2022
January 11, 2030 - May 12, 2026
Internship Certificate from ICSTSI
January 11, 2030 - May 12, 2026
Participation Certificate for Achievement Awards Ceremony 2022
January 11, 2030 - May 12, 2026
Participation Certificate for Hiking Activity
January 11, 2030 - May 12, 2026

Industry Experience

Professional Services, Media & Entertainment, Non-Profit Organization, Education, Government