Hi, I’m Mert Sariyildiz, a creative and performance-driven marketing and communications professional with 20+ years of international experience. I’ve led social media strategies, digital campaigns, brand growth, and event marketing for global brands such as Turkish Airlines and Allianz, delivering measurable increases in engagement, reach, and conversions across multiple markets. I thrive on storytelling, content creation, and performance-driven campaigns that fuse creativity with data to drive business results. Now based in Berlin, I’m completing a Global MBA and excited to support growing lifestyle and handmade brands. I focus on helping brands gain visibility and sales through strategic content, authentic brand storytelling, and smart eCommerce and social media strategies.

Mert Sariyildiz

Hi, I’m Mert Sariyildiz, a creative and performance-driven marketing and communications professional with 20+ years of international experience. I’ve led social media strategies, digital campaigns, brand growth, and event marketing for global brands such as Turkish Airlines and Allianz, delivering measurable increases in engagement, reach, and conversions across multiple markets. I thrive on storytelling, content creation, and performance-driven campaigns that fuse creativity with data to drive business results. Now based in Berlin, I’m completing a Global MBA and excited to support growing lifestyle and handmade brands. I focus on helping brands gain visibility and sales through strategic content, authentic brand storytelling, and smart eCommerce and social media strategies.

Available to hire

Hi, I’m Mert Sariyildiz, a creative and performance-driven marketing and communications professional with 20+ years of international experience. I’ve led social media strategies, digital campaigns, brand growth, and event marketing for global brands such as Turkish Airlines and Allianz, delivering measurable increases in engagement, reach, and conversions across multiple markets. I thrive on storytelling, content creation, and performance-driven campaigns that fuse creativity with data to drive business results.

Now based in Berlin, I’m completing a Global MBA and excited to support growing lifestyle and handmade brands. I focus on helping brands gain visibility and sales through strategic content, authentic brand storytelling, and smart eCommerce and social media strategies.

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Language

Turkish
Fluent
English
Fluent
German
Beginner

Work Experience

Senior Marketing & Communications Manager at Turkish Airlines / Turkish Airlines Technology
January 1, 2018 - January 1, 2025
Managed social media communication, digital campaigns, employer branding, and global event marketing strategies. Created high-performing content strategies including videos, posts, social campaigns, and event storytelling. Managed Meta/Facebook digital advertising campaigns with budgets up to €70,000/month. Organized and promoted 100+ international technology and aviation events. Collaborated with creative, video, design, and production teams to increase engagement and visibility. Supported digital transformation and AI-focused marketing projects.
Marketing & Brand Communications Consultant at Freelance / Agency Projects
January 1, 2012 - January 1, 2018
Supported SMEs and lifestyle brands with social media strategy, content planning, branding, and digital campaigns. Worked on digital campaigns, product launches, newsletters, and website traffic growth. Assisted businesses with customer engagement and online visibility strategies.

Education

Global MBA at Berlin School of Business and Innovation
January 11, 2030 - May 12, 2026
Executive Education at London Business School
January 11, 2030 - May 12, 2026
Master’s Degree – Strategic Brand Management at Marmara University
January 11, 2030 - May 12, 2026
Bachelor’s Degree – Communication at Yeditepe University
January 11, 2030 - May 12, 2026

Qualifications

Google Digital Marketing
January 11, 2030 - May 12, 2026
Project Management 60 hours
January 11, 2030 - May 12, 2026
Adobe Creative Suite Instructor Certification
January 11, 2030 - May 12, 2026
Microsoft Office Instructor Certification
January 11, 2030 - May 12, 2026
Digital Design & Creative Tools Trainer – Bilge Adam Academy
January 11, 2030 - May 12, 2026

Industry Experience

Travel & Hospitality, Media & Entertainment, Professional Services, Retail, Software & Internet