Available to hire
I’m Anjali Singh, a content-driven marketing professional with 3+ years of experience analyzing, optimizing, and managing digital content across eCommerce, social, and brand platforms. I excel at content audits, analytics, stakeholder management, and cross-functional collaboration to enhance accuracy, engagement, and conversion performance.
I translate data into insights to refine content strategy, ensure consistency and alignment with business objectives, and elevate the overall customer experience. I enjoy working with diverse teams to craft compelling narratives and measurable outcomes.
Skills
Experience Level
Expert
Expert
Work Experience
Marketing & Communications Specialist at Integrated Fire Protection Pvt. Ltd.
December 1, 2024 - PresentPlaned, created and managed website, social media and marketing collateral content, ensuring brand consistency and accuracy. Conducted periodic content audits to keep assets up to date; optimized website content and blogs for SEO; monitored content performance across platforms and collaborated with sales and marketing teams to align content with campaigns, promotions and business goals. Developed brand storytelling and provided thought-leadership content to drive measurable business impact. Prepared detailed performance reports and insights for continuous content improvement.
Communication & PR at Terricom Pvt Ltd.
February 1, 2023 - December 1, 2024Managed clients across eCommerce and F&B media, delivering tailored marketing and communication strategies. D eveloped and executed PR campaigns to enhance brand visibility and stakeholder relationships. Established brand communication frameworks to ensure clarity, consistency and alignment across channels. Implemented content-driven SEO strategies across client websites to boost search relevance and audience reach. Created brand storytelling initiatives and collaborated with cross-functional teams to ensure cohesive messaging.
Social Media & News Writer at Taaza TV
October 1, 2022 - February 1, 2023Wrote news content for web sites across West Bengal, Bihar & Jharkhand, covering trending, breaking, and regional stories. Conducted research to identify high-performing topics and strengthened content relevance. Managed and optimized digital content for social media and YouTube to boost visibility and audience engagement. Performed content analysis and implemented on-page SEO improvements focusing on content quality and keyword alignment.
Education
Bachelors of Media Science at NSHM Knowledge Campus
January 1, 2020 - January 1, 2023Fundamental of SEO at Google
January 11, 2030 - May 13, 2026Fundamental of Analytics at Google
January 11, 2030 - May 13, 2026Qualifications
Fundamental of SEO
January 11, 2030 - May 13, 2026Fundamental of Analytics
January 11, 2030 - May 13, 2026Industry Experience
Media & Entertainment, Professional Services, Telecommunications
Skills
Experience Level
Expert
Expert
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