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I'm a working creator and seasoned creative strategist with over a decade of experience on both sides of the table. I've built my own studio, directed documentaries across two continents, and led creator partnerships at the agency level for global brands. I don't just understand the creator ecosystem, I operate within it every day. What sets me apart is translating creator instinct into business impact. I know how creators think because I am one, and I know how to activate them because I've done it at a high level, from brokering Jagger Eaton for Honda Racing to navigating UMG around Marvin Gaye's catalog. I bring both creative credibility and commercial fluency, and I thrive in ambiguity by shaping narratives into content that audiences genuinely engage with.…I'm a working creator and seasoned creative strategist with over a decade of experience on both sides of the table. I've built my own studio, directed documentaries across two continents, and led creator partnerships at the agency level for global brands. I don't just understand the creator ecosystem, I operate within it every day. What sets me apart is translating creator instinct into business impact. I know how creators think because I am one, and I know how to activate them because I've done it at a high level, from brokering Jagger Eaton for Honda Racing to navigating UMG around Marvin Gaye's catalog. I bring both creative credibility and commercial fluency, and I thrive in ambiguity by shaping narratives into content that audiences genuinely engage with.

CHASE A. JOHNSON

Creative Director, Film Director, Filmmaker, +2

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I'm a working creator and seasoned creative strategist with over a decade of experience on both sides of the table. I've built my own studio, directed documentaries across two continents, and led creator partnerships at the agency level for global brands. I don't just understand the creator ecosystem, I operate within it every day. What sets me apart is translating creator instinct into business impact. I know how creators think because I am one, and I know how to activate them because I've done it at a high level, from brokering Jagger Eaton for Honda Racing to navigating UMG around Marvin Gaye's catalog. I bring both creative credibility and commercial fluency, and I thrive in ambiguity by shaping narratives into content that audiences genuinely engage with.…I'm a working creator and seasoned creative strategist with over a decade of experience on both sides of the table. I've built my own studio, directed documentaries across two continents, and led creator partnerships at the agency level for global brands. I don't just understand the creator ecosystem, I operate within it every day. What sets me apart is translating creator instinct into business impact. I know how creators think because I am one, and I know how to activate them because I've done it at a high level, from brokering Jagger Eaton for Honda Racing to navigating UMG around Marvin Gaye's catalog. I bring both creative credibility and commercial fluency, and I thrive in ambiguity by shaping narratives into content that audiences genuinely engage with.

Available to hire

I’m a working creator and seasoned creative strategist with over a decade of experience on both sides of the table. I’ve built my own studio, directed documentaries across two continents, and led creator partnerships at the agency level for global brands. I don’t just understand the creator ecosystem, I operate within it every day.

What sets me apart is translating creator instinct into business impact. I know how creators think because I am one, and I know how to activate them because I’ve done it at a high level, from brokering Jagger Eaton for Honda Racing to navigating UMG around Marvin Gaye’s catalog. I bring both creative credibility and commercial fluency, and I thrive in ambiguity by shaping narratives into content that audiences genuinely engage with.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Senior Copywriter & Creative Strategist at MullenLowe

January 1, 2025 - Present

Led social creative for Acura and Honda Racing, developing platform-native content strategies, contributing ideas across the concepting process, and writing copy that translated brand briefs into culturally resonant audience-facing narratives. Activated Olympic skateboarder Jagger Eaton as a creator partner for Honda Racing, defining the narrative, tone, and storytelling approach that made the partnership feel authentic rather than transactional, from concept through national campaign delivery. Wrote and co-directed a brand campaign with recording artist Larry June, serving as creative director, on-set lead, and talent manager, pushing the work from good to great through strong cultural instincts and creator-first execution. Contributed to concepting sessions and wrote creative direction across social and digital executions, collaborating closely with the broader creative team to push ideas from brief to best-in-class output.

Founder & Creative Director at Anthro Pictures

January 1, 2020 - Present

Founded and leads Anthro Pictures, an independent creative studio operating at the intersection of culture, fashion, music, and entertainment, developing and executing creator-led campaigns for global brands including Lamborghini and UMG with a creative POV rooted in taste, craft, and cultural relevance. Served as creative director and brand storyteller on the Rhude x Lamborghini fashion collaboration with designer Rhuigi Villaseñor, owning the full creative vision, defining the narrative and visual language, and delivering a premium, culturally ambitious campaign that bridged luxury fashion and automotive audiences. Directed BlackRock Senegal, a solo documentary on indigenous cultural identity in West Africa, and collaborated with indigenous communities across North America, demonstrating the ability to translate deep cultural insight into authentic, premium storytelling for diverse global audiences. Partnered with the U.S. Embassy on an international diplomacy initiative, applying c

Film Director & Series Developer at Freelance

January 1, 2018 - Present

Applied deep creator economy expertise to develop and pitch original creator-driven series to BET, Disney/Hulu, and Onyx Collective, identifying culturally relevant voices, defining creative direction, and building narrative frameworks that felt timely rather than trend-chasing. Secured Marvin Gaye catalog rights via UMG and Afro Surf rights, demonstrating the ability to identify underserved cultural narratives, match them with the right creative voices, and develop premium content that drives audience growth on major platforms. Worked under Kenya Barris (Black-ish) at Khalabo Ink Society, operating within a multi-label creative environment and developing foundational expertise in creative leadership, client management, and delivering culturally ambitious work at the highest level of the entertainment industry.

Executive Support & Creative Operations at Khalabo Ink Society

January 1, 2019 - January 1, 2022

Supported creative leadership, client communications, and cross-functional operations across Kenya Barris's production company, contributing to creative quality standards, campaign delivery, and stakeholder management across high-profile entertainment and brand projects.