Ruth S

Digital Marketer & Content Producer at Sunshine Retail PLC

Led digital marketing and content production for international lifestyle brands across beauty, dining, and retail sectors. Developed platform-specific content for social media, email, and in-store displays, tailored to brand tone and audience. Coordinated cross-functional teams to support broad business objectives. Implemented content calendars, tracked engagement metrics, and adjusted strategies based on performance insights.

Social Media & Client Relations at Colorem Design Studios

Developed tailored digital communications strategies for multiple clients, aligning messaging with brand identity, audience insights, and campaign objectives. Managed client accounts end-to-end, ensuring timely content delivery, clear communication, and strategic alignment with agreed goals. Produced or curated original content and content calendars across platforms while maintaining consistent brand voice and visual identity. Monitored and analyzed social media performance, translating engagement metrics into actionable insights and monthly performance reports. Collaborated with creative teams to ensure content met both strategic objectives and aesthetics standards. Maintained strong client relationships by proactively addressing feedback and adjusting communications strategies as needed.

Communications & Digital Media Specialist at Colorem Design Studios

Led the development of strategic communications and publication outputs, including proposals, one-pagers, learning briefs, and full program reports for internal use, donors, and external stakeholders. Translated leadership development program into clear narrative by documenting outcomes, success stories, lessons learned, and impact insights for reporting, learning, and advocacy-focused communications. Produced structured program reports by synthesizing assessments, meeting notes, participant feedback, and program data into coherent, decision-supporting documents. Co-led the design of assessment and reflection tools, ensuring alignment between program objectives, evidence collection, and reporting requirements. Oversaw content strategy and publication timelines with program milestones, ensuring timely delivery of reports, learning materials, and visibility outputs. Led digital communications and social media advocacy, developing content strategies (campaigns, infographics, videos) that