Senior Product Designer with 15+ years’ experience designing intuitive digital products and user experiences across SaaS, web, and mobile platforms. Experienced across the full product lifecycle, from discovery and user research through to prototyping, high-fidelity UI, and delivery within agile teams. Passionate about simplifying complex workflows into accessible, user-centred experiences, with a strong focus on collaboration, conversational UX, scalable design systems, and creating products that deliver meaningful outcomes for users and businesses.

Sarah Camps

Senior Product Designer with 15+ years’ experience designing intuitive digital products and user experiences across SaaS, web, and mobile platforms. Experienced across the full product lifecycle, from discovery and user research through to prototyping, high-fidelity UI, and delivery within agile teams. Passionate about simplifying complex workflows into accessible, user-centred experiences, with a strong focus on collaboration, conversational UX, scalable design systems, and creating products that deliver meaningful outcomes for users and businesses.

Available to hire

Senior Product Designer with 15+ years’ experience designing intuitive digital products and user experiences across SaaS, web, and mobile platforms. Experienced across the full product lifecycle, from discovery and user research through to prototyping, high-fidelity UI, and delivery within agile teams. Passionate about simplifying complex workflows into accessible, user-centred experiences, with a strong focus on collaboration, conversational UX, scalable design systems, and creating products that deliver meaningful outcomes for users and businesses.

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Skills

Experience Level

Expert

Language

English
Fluent

Work Experience

UX/UI Designer at Delineo
January 1, 2011 - January 1, 2020
Led end-to-end UX/UI design for a SaaS customer communications platform. Designed dashboards, reporting tools, and user workflows to meet both user and business needs. Delivered AI-driven chatbot and conversational UX experiences that reduced email volume by 90% and customer effort by 67%. Simplified high-frequency workflows to improve usability and efficiency. Conducted user research and usability testing to inform product decisions. Created wireframes, prototypes, and high-fidelity UI and contributed to scalable design systems and UX consistency across the product suite. Collaborated with Product and Engineering throughout discovery to delivery, enhancing design maturity across teams.
Senior UX/UI Designer at Gnatta
January 1, 2020 - January 1, 2023
Led end-to-end UX/UI across a SaaS customer communications platform. Designed dashboards, reporting tools, and workflows to support user and business needs. Delivered AI-driven chatbot and conversational UX experiences that reduced email volume by 90% and customer effort by 67%. Simplified high-frequency workflows to improve usability and efficiency. Conducted user research and usability testing to inform product decisions. Created wireframes, prototypes, and high-fidelity UI. Contributed to scalable design systems and UX consistency across the product suite. Collaborated with Product and Engineering throughout discovery and delivery. Contributed to collaborative design practices and design maturity across teams.
Senior Product Designer (UX/UI) at AdServe
January 1, 2023 - Present
Lead end-to-end product design across a complex SaaS platform serving multiple user groups. Conduct user research and usability testing to validate needs and solutions. Facilitate workshops to align stakeholders and shape product direction. Design intuitive user flows and accessible experiences that simplify complex interactions and workflows. Reduced manual effort by 81% and turnaround time by 86% through workflow optimisation. Translate complex operational requirements and data into intuitive product experiences. Evolve scalable design systems and component libraries. Collaborate closely with Product and Engineering to improve product experiences. Champion accessibility, usability, and outcome-focused design thinking.

Education

BA (Hons) Design for Digital Media at University of Salford
January 1, 2008 - January 1, 2011

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Professional Services