Available to hire
I’m Frank Webster, an art director and designer with more than a decade of experience shaping editorial, branding and multi-platform campaigns. I collaborate closely with editors, photographers and writers to create engaging front-of-book, features and campaigns across print, digital and exhibition spaces.
I’ve led redesigns, built brand guidelines, and produced editorial layouts for PDN, Psychology Today, The Gap, Banana Republic and other major brands. I enjoy translating complex ideas into clear visuals, mentoring teams and delivering creative solutions across print, web and social platforms.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Art Director at Psychology Today
January 1, 2016 - January 1, 2020In close collaboration with editors and the photo director, designed front-of-book, back-of-book, midsection and features for a well known consumer magazine. Art directed illustrators and photographers for editorial features as well as executing in-house digital illustrations, graphics and photo retouching.
Freelance Art Director and Designer at Self-Employed (Freelance)
January 1, 2013 - PresentExecuted design projects for fashion brands and design firms across editorial layouts and templates, apparel graphics, brand guidelines, visual style guides, concept maps, corporate presentations, trade show collateral and other marketing communications across platforms and media: digital, 3D, editorial print, exhibition and apparel. Selected clients included The Limited, PDN, The Gap, Uniqlo and numerous boutique design firms.
Art Director, Photo District News (PDN) at The Photo Group (Nielsen Business Media)
January 1, 2008 - January 1, 2013Art directed PDN, including supplements; expanded content distribution to tablets, mobile devices and websites; oversaw print and digital custom publishing ventures for branded projects by Sony, Nikon, Canon, Epson and others; designed custom publishing products and created comps for sponsored print (advertorial) and event projects; managed freelance designers and collaborated with writers and editors.
Freelance Art Director at Limited Brands
January 1, 2005 - January 1, 2014Drove brand concept design and creative direction for Victoria’s Secret, Pink and VSX; developed presentations for launches of three major seasonal collections; contributed to envisioning how Victoria's Secret could enhance the design of its retail spaces, marketing vehicles and overall presentation of the brand to the world.
Group Art Director at VNU Business Publications
January 1, 2001 - January 1, 2005Led design for Sporting Goods Business (SGB) and a half dozen supplements. Designed layouts; directed 12 photo shoots per year; and commissioned all illustration. Managed teams of up to five freelancers.
Freelance Art Director at Brill Media Ventures
January 1, 1999 - January 1, 2001 Served on the launch team for Brill’s Content, an award-winning start-up media criticism magazine; influenced the notable publication’s design aesthetic and collaborated with high-profile illustrators and photographers.
Freelance Art Director at Condé Nast Publications
January 1, 1996 - January 1, 2000Art directed various sections and features in Fairchild magazines such as W, WWD and DNR, working on numerous issues across the publications.
Freelance Art Director at The Gap, Inc.
January 1, 1997 - January 1, 1999Designed apparel, packaging and retail graphics for Banana Republic brand; produced seasonal design presentations for buyers and merchants.
Associate Art Director at Fairchild Publications
January 1, 1995 - January 1, 1996Art directed and designed magazine layouts, supplements and features; conceptualized and styled all studio photography; commissioned and executed frequent illustrations.
Education
MFA at Rutgers University, Mason Gross School of the Arts
January 11, 2030 - May 13, 2026BFA at The School of the Art Institute of Chicago
January 11, 2030 - May 13, 2026Qualifications
Industry Experience
Media & Entertainment, Professional Services
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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