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Passionate and versatile Marketing Manager with 5 years of experience in marketing strategy, social media management, graphic design, content creation, and driving sales results. Highly adaptable and committed to delivering high-quality outcomes on time.…

Alesa Hefner

Social Media Manager, Content Creator, Copywriter, +5

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Passionate and versatile Marketing Manager with 5 years of experience in marketing strategy, social media management, graphic design, content creation, and driving sales results. Highly adaptable and committed to delivering high-quality outcomes on time.…

Available to hire

Passionate and versatile Marketing Manager with 5 years of experience in marketing strategy, social media management, graphic design, content creation, and driving sales results. Highly adaptable and
committed to delivering high-quality outcomes on time.

Skills

Experience Level

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Marketing Manager at University of Tennessee at Martin / Sodexo

January 1, 2023 - January 1, 2025

Passionate and versatile Marketing Manager with 5 years of experience in marketing strategy, social media management, content creation, and driving sales results. Led multi-channel campaigns, managed paid media, and collaborated with cross-functional teams. Public speaking presentations with students, staff and university leadership, including chancellors. Led a marketing team, guiding campaign development and performance.

Social Media Manager at Rising Tides Creative

January 1, 2019 - Present

Self-employed social media management and creative strategy; responsible for strategy development, content creation, analytics, and multi-platform campaigns.

Social Media Coordinator / Creative Strategist at Self-Employed

January 1, 2019 - Present

Developed and executed social media strategies across multiple platforms for diverse clients. Led content creation, campaign development, and performance analysis to increase engagement and reach. Built and managed client projects with a focus on brand storytelling and measurable results.