Available to hire
Hi, I’m McKenna Fahrenbruch Axtell. I specialize in building engaging social media strategies and digital marketing programs for small businesses, with a knack for turning ideas into compelling content across Facebook, Instagram, TikTok, and Pinterest. I love turning data and feedback into creative campaigns that grow reach, engagement, and sales.
With a background in education and communications, I design learning experiences, collaborate with teams, and manage brands and events. I’m comfortable coordinating vendors, optimizing websites, and producing photography and video assets to help brands connect with their audiences.
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Social Media & Marketing Specialist at Graceful Exposure
January 1, 2023 - PresentDevelop and implement social media marketing strategies for multiple small businesses across Facebook, Instagram, TikTok, and Pinterest. Produce 75–90 branded social media posts weekly using Canva; handle video editing, caption writing, and content scheduling. Plan and coordinate events and partnerships by contacting and managing vendors. Provide professional content creation and photography services. Manage paid advertising campaigns on Facebook and monitor performance. Utilize local SEO strategies and oversee Google Business Profiles for clients. Maintain and update business websites using Wix, WordPress, and GoDaddy. Designed and built online courses to teach business owners how to use social media effectively. Manage online presence for a brand with 10,000+ followers. Create content, coordinate promotions, and support marketing initiatives to increase engagement and sales.
Sales Representative / Bridal Consultant at Bridal Island
January 1, 2018 - January 1, 2023Delivered personalized customer service through clear communication and consistent follow-up with clients. Created 5–7 weekly social media posts to promote products, sales, and events using Canva and other digital tools. Implemented diverse marketing strategies across multiple social media platforms to increase brand visibility. Planned in-store events and collaborated with consultants and the store owner on sales and marketing initiatives. Researched and maintained strong product knowledge to guide customers effectively.
Kindergarten Teacher at Holdrege Public Schools
January 1, 2021 - May 1, 2023Collaborated with teaching teams to plan curriculum and recruit new students annually. Designed, modified, and implemented lesson plans and schedules to meet individual and classroom needs. Communicated effectively with colleagues, administration, families, and students. Utilized Microsoft Office and Google Suite tools daily for instruction, communication, and planning.
Preschool & Kindergarten Teacher at Bertrand Community Schools
January 1, 2018 - December 31, 2021Managed administrative responsibilities while running a program located in department from the main school building. Created and adapted curriculum for students, parents, and paraprofessionals. Planned and hosted family and community events to enhance engagement. Collaborated with multiple grade levels to coordinate curriculum and instructional goals. Modified schedules, lessons, and curriculum according to student needs.
Education
Master of Arts in Curriculum and Instruction (Early Childhood, Birth – 3rd Grade) at University of Nebraska at Kearney
January 11, 2030 - January 1, 2020Bachelor of Science in Human Development & Family Studies, Concentration: Early Childhood Education & Director Qualifications at Colorado State University
January 11, 2030 - January 1, 2017Qualifications
Industry Experience
Education, Professional Services, Media & Entertainment, Retail, Other
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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