I'm Yogendra Shrestha, a marketing and communications professional with over a decade of experience delivering integrated campaigns, optimizing digital media strategies, and managing cross-functional stakeholder relationships. I excel at channel strategy, media planning and campaign analytics across email, social, search and programmatic platforms. I enjoy turning data into actionable insights that drive brand growth and measurable results. In recent roles, I've led omni-channel programs for ING in Nepal and managed cross-platform campaigns for M&S VMAG in Kathmandu, while applying learnings to marketing initiatives in Toronto with Tim Hortons. I'm passionate about collaboration, creative storytelling, and building strong partnerships with analytics teams, vendors and internal stakeholders to deliver go-to-market programs that resonate with audiences and achieve business goals.

Yogendra Shrestha

I'm Yogendra Shrestha, a marketing and communications professional with over a decade of experience delivering integrated campaigns, optimizing digital media strategies, and managing cross-functional stakeholder relationships. I excel at channel strategy, media planning and campaign analytics across email, social, search and programmatic platforms. I enjoy turning data into actionable insights that drive brand growth and measurable results. In recent roles, I've led omni-channel programs for ING in Nepal and managed cross-platform campaigns for M&S VMAG in Kathmandu, while applying learnings to marketing initiatives in Toronto with Tim Hortons. I'm passionate about collaboration, creative storytelling, and building strong partnerships with analytics teams, vendors and internal stakeholders to deliver go-to-market programs that resonate with audiences and achieve business goals.

Available to hire

I’m Yogendra Shrestha, a marketing and communications professional with over a decade of experience delivering integrated campaigns, optimizing digital media strategies, and managing cross-functional stakeholder relationships. I excel at channel strategy, media planning and campaign analytics across email, social, search and programmatic platforms. I enjoy turning data into actionable insights that drive brand growth and measurable results. In recent roles, I’ve led omni-channel programs for ING in Nepal and managed cross-platform campaigns for M&S VMAG in Kathmandu, while applying learnings to marketing initiatives in Toronto with Tim Hortons.

I’m passionate about collaboration, creative storytelling, and building strong partnerships with analytics teams, vendors and internal stakeholders to deliver go-to-market programs that resonate with audiences and achieve business goals.

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Language

English
Advanced
Hindi
Advanced
Nepali
Advanced

Work Experience

Team Member at Tim Hortons
January 1, 2025 - Present
Delivered friendly, efficient customer service in a fast-paced food service environment; prepared and served coffee, beverages, baked goods and menu items; operated POS systems; maintained cleanliness and organization of workstations, dining areas and kitchen spaces; followed food safety guidelines; managed order accuracy and speed during peak hours; restocked supplies; collaborated with team to ensure efficient workflow and positive team morale; responded promptly to customer inquiries and concerns; adhered to company policies and health and safety regulations.
Head – Marketing / External Partnerships at ING
January 1, 2018 - January 1, 2025
Executed omni-channel marketing and communications strategies across Email, Social and Web platforms; planned and optimized multi-channel campaigns ensuring consistent brand messaging and audience engagement; partnered with analytics teams to track campaign performance, monitor KPIs and apply insights for ongoing optimization; collaborated with internal team members, media vendors and external partners to align communication goals and execution timelines; supported automation of campaign workflows, enhancing targeting precision and delivery efficiency; contributed to driving growth, including a 90% increase in student enrollment for multiple colleges in Nepal.
Marketing Manager at M&S VMAG
January 1, 2016 - January 1, 2018
Managed cross-platform marketing campaigns across print, YouTube, and social media channels; oversaw media planning, creative development and campaign scheduling to drive audience engagement and conversion; analyzed campaign data to refine targeting strategies, enhance performance, and optimize content distribution; built partnerships with media agencies to support consistent and measurable campaign delivery.

Education

International MBA at University of Wolverhampton
January 11, 2030 - May 14, 2026
Bachelor's in Business Studies at Goldengate International College
January 11, 2030 - May 14, 2026

Qualifications

Design Thinking Workshop
January 11, 2030 - May 14, 2026
Quantum Leap Leaders Program
January 11, 2030 - May 14, 2026
Professional Selling Skills
January 11, 2030 - May 14, 2026

Industry Experience

Media & Entertainment, Professional Services, Education