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Hi, I’m Paloma Mazzeo, a marketing graduate with hands-on experience in digital marketing, e-commerce, and corporate communications at global companies such as TotalEnergies, Grupo OMINT, and Mercado Libre. I’ve helped teams adapt global campaigns to local markets, optimize purchasing journeys, and drive engagement across multiple channels. I specialize in campaign management, KPI analysis, and user experience optimization, and I’m proficient in Google Analytics, Meta Ads, Shopify, and Klaviyo. I enjoy collaborating with agencies, executing media strategies, and delivering results through data-driven initiatives.…Hi, I’m Paloma Mazzeo, a marketing graduate with hands-on experience in digital marketing, e-commerce, and corporate communications at global companies such as TotalEnergies, Grupo OMINT, and Mercado Libre. I’ve helped teams adapt global campaigns to local markets, optimize purchasing journeys, and drive engagement across multiple channels. I specialize in campaign management, KPI analysis, and user experience optimization, and I’m proficient in Google Analytics, Meta Ads, Shopify, and Klaviyo. I enjoy collaborating with agencies, executing media strategies, and delivering results through data-driven initiatives.

Paloma Mazzeo

Content Strategist, Growth Marketer, PPC Manager, +2

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Hi, I’m Paloma Mazzeo, a marketing graduate with hands-on experience in digital marketing, e-commerce, and corporate communications at global companies such as TotalEnergies, Grupo OMINT, and Mercado Libre. I’ve helped teams adapt global campaigns to local markets, optimize purchasing journeys, and drive engagement across multiple channels. I specialize in campaign management, KPI analysis, and user experience optimization, and I’m proficient in Google Analytics, Meta Ads, Shopify, and Klaviyo. I enjoy collaborating with agencies, executing media strategies, and delivering results through data-driven initiatives.…Hi, I’m Paloma Mazzeo, a marketing graduate with hands-on experience in digital marketing, e-commerce, and corporate communications at global companies such as TotalEnergies, Grupo OMINT, and Mercado Libre. I’ve helped teams adapt global campaigns to local markets, optimize purchasing journeys, and drive engagement across multiple channels. I specialize in campaign management, KPI analysis, and user experience optimization, and I’m proficient in Google Analytics, Meta Ads, Shopify, and Klaviyo. I enjoy collaborating with agencies, executing media strategies, and delivering results through data-driven initiatives.

Available to hire

Hi, I’m Paloma Mazzeo, a marketing graduate with hands-on experience in digital marketing, e-commerce, and corporate communications at global companies such as TotalEnergies, Grupo OMINT, and Mercado Libre. I’ve helped teams adapt global campaigns to local markets, optimize purchasing journeys, and drive engagement across multiple channels.

I specialize in campaign management, KPI analysis, and user experience optimization, and I’m proficient in Google Analytics, Meta Ads, Shopify, and Klaviyo. I enjoy collaborating with agencies, executing media strategies, and delivering results through data-driven initiatives.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

Spanish; Castilian

Fluent

English

Fluent

French

Beginner

Work Experience

Customer Service & Operations at ClutchLoop

June 1, 2025 - March 1, 2026

Managed customer support across multiple channels (Gorgias, Instagram, TikTok), improving response times and user experience. Handled orders, returns, and refunds through Shopify, ensuring operational accuracy. Executed B2B email marketing campaigns using Klaviyo. Analyzed data and prepared monthly reports to identify improvement opportunities (Excel, Figma).

Marketing Intern (Communications & Trade Marketing) at TotalEnergies

October 1, 2024 - March 1, 2025

Supported the implementation of communication and media strategies in collaboration with external agencies. Adapted global campaigns to the local market (content and creative assets). Managed marketing budgets and administrative processes using SAP. Coordinated corporate events, brand activations, and press activities. Acted as a liaison between internal teams and external stakeholders.

E-commerce Intern at Grupo OMINT

March 1, 2023 - September 1, 2024

Managed e-commerce operations, optimizing the purchasing process and user experience. Analyzed performance and created KPI reports (Google Analytics, Meta Ads). Implemented email marketing campaigns and coordinated with SEO/digital agencies. Supported major commercial events (Hot Sale, Cyber Monday). Contributed to content strategy and SEO optimization.

Chargeback & Fraud Analyst at Mercado Libre

February 1, 2022 - July 1, 2023

Managed and resolved chargebacks in Mercado Pago across multiple payment methods. Analyzed disputes between buyers and sellers, ensuring compliance with processes. Detected fraud cases through transaction analysis. Oversaw operations across regional markets (Argentina, Chile, Mexico). Optimized processes to improve resolution times and operational efficiency.