Strategic Partnerships and Business Development leader with 10+ years of experience building high-value brand collaborations, sponsorships, events, and experiential marketing initiatives. Known for connecting brands with the right partners, venues, audiences, and content creators; negotiating strategic deals; and serving as a trusted liaison between stakeholders to deliver impactful campaigns, activations, and live experiences that drive engagement, revenue, and long-term brand equity. Experienced in overseeing partnership deliverables, managing cross-functional relationships, executing integrated marketing and experiential activations from concept through execution, and aligning creators and talent with brand objectives to maximize reach and engagement.

Jaine Schwartz

Strategic Partnerships and Business Development leader with 10+ years of experience building high-value brand collaborations, sponsorships, events, and experiential marketing initiatives. Known for connecting brands with the right partners, venues, audiences, and content creators; negotiating strategic deals; and serving as a trusted liaison between stakeholders to deliver impactful campaigns, activations, and live experiences that drive engagement, revenue, and long-term brand equity. Experienced in overseeing partnership deliverables, managing cross-functional relationships, executing integrated marketing and experiential activations from concept through execution, and aligning creators and talent with brand objectives to maximize reach and engagement.

Available to hire

Strategic Partnerships and Business Development leader with 10+ years of experience building high-value brand collaborations, sponsorships, events, and experiential marketing initiatives. Known for connecting brands with the right partners, venues, audiences, and content creators; negotiating strategic deals; and serving as a trusted liaison between stakeholders to deliver impactful campaigns, activations, and live experiences that drive engagement, revenue, and long-term brand equity. Experienced in overseeing partnership deliverables, managing cross-functional relationships, executing integrated marketing and experiential activations from concept through execution, and aligning creators and talent with brand objectives to maximize reach and engagement.

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Language

English
Fluent

Work Experience

Head of Business Development at Collective Media
January 1, 2020 - Present
Lead partnership development and sponsorship strategy across lifestyle, wellness, hospitality, fitness, and consumer brands. Manage end-to-end execution of brand activations, experiential campaigns, and integrated sponsorship initiatives across digital, social, and live event environments. Serve as the primary liaison between brands, creators, agencies, and internal teams to ensure seamless communication, execution, and delivery of sponsorship obligations. Develop and oversee sponsorship package designs, partner playbooks, activation concepts, and integrated marketing campaigns that drive engagement and long-term brand relationships. Coordinate high-touch events and community activations, managing timelines, stakeholder expectations, deliverables, and on-site execution. Collaborate cross-functionally with marketing, production, legal, and operations teams to ensure successful campaign implementation. Build scalable systems for tracking partner deliverables, campaign timelines, and acti
Founder at JPS Consulting
January 1, 2020 - Present
Lead a boutique consulting focused on strategic partnerships, sponsorship activations, experiential marketing, and business development. Develop and execute integrated brand campaigns, community activations, and experiential events for lifestyle and consumer brands. Manage partnerships from concept development through execution, ensuring alignment between brand objectives, creative direction, and operational realities. Coordinate influencers, media, and talent partnerships to maximize campaign visibility and audience engagement. Produce curated events and brand experiences that drive attendance, awareness, and revenue growth. Create presentations, partnership decks, and activation strategies for client sponsorship opportunities and collaborations. Serve as a trusted adviser and primary point of contact for brands, partners, venues, and talent.
Co-Founder at Local Mercato
January 1, 2016 - January 1, 2020
Co-founded a commerce and experiential events platform focused on curated shopping, education, and community engagement. Developed sponsorship opportunities and integrated brand partners into large-scale lifestyle and consumer events. Managed partnership outreach, influencer collaborations, and experiential marketing campaigns to expand audience reach and drive attendance. Built and maintained strategic relationships with venues, sponsors, media partners, and local businesses. Coordinated event logistics, stakeholder communications, program planning, and operational execution across multiple activities. Secured partnerships with Avalon Hotel, Griffin Club, Montecito Country Market, and Bloomingdale’s.

Education

MBA at Pepperdine University, Graziadio School of Business
January 11, 2030 - May 14, 2026
B.S. in Business Marketing at University of San Francisco
January 11, 2030 - May 14, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Travel & Hospitality, Other

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