Available to hire
I’m a fashion design professional with hands-on experience in styling, visual merchandising, and brand storytelling. I enjoy helping customers discover outfits that express their personal style while creating in-store displays that reflect brand identity.
With a solid foundation in fashion design from Karachi and ongoing studies at Nottingham Trent University, I blend design thinking with practical retail experience to support fashion brands in marketing, social media, and product presentation.
Experience Level
Expert
Intermediate
Language
English
Fluent
Work Experience
Retail Store Associate at Khaadi
February 1, 2025 - May 31, 2025Assisted customers with product selection, styling advice, and size recommendations. Managed visual merchandising to ensure appealing in-store displays.
Sales Associate at Sapphire
October 1, 2024 - January 31, 2025Assisted customers with outfit coordination and product inquiries. Maintained store presentation aligned with brand standards.
Intern at Nishat Linen
July 1, 2024 - August 31, 2024Managed social media content to promote new collections and sales. Conducted market research on fashion trends and customer preferences. Assisted in planning promotional campaigns and brand activities. Supported reporting on campaign effectiveness.
Intern at Texmark Ltd
June 1, 2021 - July 31, 2021Assisted in product display and visual merchandising strategies. Coordinated with team members to prepare new collection launches. Collaborated with marketing to assess promotional effectiveness and develop market strategies. Conducted market research to refine product offerings and enhance customer engagement.
Education
Master's in Fashion at Nottingham Trent University
September 1, 2025 - July 1, 2026Bachelor's in Fashion Design at Asian Institute of Fashion Designing, Karachi
September 1, 2021 - February 1, 2025A-Levels at Pakistan International School English Section, Riyadh
September 1, 2018 - June 1, 2020O-Levels at Pakistan International School English Section, Riyadh
September 1, 2016 - June 1, 2018Qualifications
Digi Skills Course: E-Commerce Management (Fashion Focus)
January 11, 2030 - May 16, 2026Industry Experience
Retail, Manufacturing, Media & Entertainment, Education, Professional Services
Experience Level
Expert
Intermediate
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