I'm a marketing professional with 8+ years of experience delivering demand generation and multi-channel campaigns in B2B SaaS. I thrive on turning data into actionable growth, with deep expertise in HubSpot, paid media, email, social, events, ABM and content. My work blends strategy with hands-on execution to move revenue and pipeline. Across global teams, I’ve managed agencies and stakeholders to deliver integrated campaigns, reshaping brands and launching products that drive measurable results. I’m energized by complex, multi-market programs and enjoy collaborating across time zones to win new logos and expand existing partnerships.

Samuel Hartnell

I'm a marketing professional with 8+ years of experience delivering demand generation and multi-channel campaigns in B2B SaaS. I thrive on turning data into actionable growth, with deep expertise in HubSpot, paid media, email, social, events, ABM and content. My work blends strategy with hands-on execution to move revenue and pipeline. Across global teams, I’ve managed agencies and stakeholders to deliver integrated campaigns, reshaping brands and launching products that drive measurable results. I’m energized by complex, multi-market programs and enjoy collaborating across time zones to win new logos and expand existing partnerships.

Available to hire

I’m a marketing professional with 8+ years of experience delivering demand generation and multi-channel campaigns in B2B SaaS. I thrive on turning data into actionable growth, with deep expertise in HubSpot, paid media, email, social, events, ABM and content. My work blends strategy with hands-on execution to move revenue and pipeline.

Across global teams, I’ve managed agencies and stakeholders to deliver integrated campaigns, reshaping brands and launching products that drive measurable results. I’m energized by complex, multi-market programs and enjoy collaborating across time zones to win new logos and expand existing partnerships.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate

Language

English
Fluent

Work Experience

Growth Marketing Manager at i-nexus
January 1, 2025 - May 1, 2026
Leading multi-channel demand generation and growth marketing across digital, events and ABM. Owned HubSpot campaigns, managed an ads agency and content designers, contributed to £100K+ in commercial opportunities, and led a product launch that delivered 1M+ video views, 1k+ users and 350+ company sign-ups. Achieved a 100% monthly increase in website traffic to support two product pipelines and a 200% rise in social clicks and impressions. Recognised with the Company Values Award and developed integrated campaigns across paid media, email, social and events.
Marketing Manager at 75Media
September 1, 2023 - January 1, 2025
Managed CRM, campaign delivery and sales support to improve lead generation and reporting. Secured Sixt as a new client through targeted outreach, built email campaigns, landing pages, sales sequences and chatbots, and trained 20+ sales reps on HubSpot usage, tracking and reporting. Delivered ROI reporting across paid, website and organic channels to inform budget decisions.
Data Assistant at PCM Consulting
May 1, 2023 - September 1, 2023
Supported data handling, cleansing and general CRM/admin tasks during a short-term assignment, contributing to data quality and system hygiene.
Digital Marketing Executive at State of Flux
April 1, 2021 - May 1, 2023
Managed global marketing activity remotely across HubSpot-driven campaigns, content and reporting. Built and optimised data, email and social campaigns across NA and APAC markets. Managed CRM activity, including cleansing, segmentation, GDPR compliance, integrations and dashboards; supported the company’s largest global campaigns and revenue drivers; trained new HubSpot users and collaborated with 15+ stakeholders across time zones.
Digital Marketing Executive at Protyre
October 1, 2019 - April 1, 2021
Delivered multi-channel campaigns for 150 UK retail centres across email, social, SMS and print. Produced monthly campaigns to audiences of 0.5–1 million customers; reported on performance and ROI using Google Analytics and ESP data; managed B2B fleet campaigns and built landing pages, email templates and personalisation tools.
Campaign Reporting Executive EMEA at Inbox Insight
February 1, 2018 - October 1, 2019
Analysed and improved lead generation campaigns for a global B2B client base; managed 40+ client email and demand generation campaigns concurrently; collaborated with brands including Workday, Salesforce, Google, Amazon and DocuSign; provided reporting and analysis to improve campaign profitability and ROI; built strong relationships with clients, partners and suppliers to support repeat business.
Graduate Trainee at BMW (Cotswold BMW)
August 1, 2017 - February 1, 2018
Supported marketing and sales activity to improve customer experience, engagement and revenue; created a BMW/MINI club generating over £50K in sales revenue; managed social media content and event support to build relationships and secure sales.

Education

BA (Hons) Business Management (2:1) at University of Winchester
January 11, 2030 - May 16, 2026
CIM Level 6 Diploma in Professional & Digital Marketing - AI Marketing at Chartered Institute of Marketing (CIM)
January 11, 2030 - May 16, 2026
HubSpot Academy Certifications: Marketing Software at HubSpot Academy
January 11, 2030 - May 16, 2026
HubSpot Academy Certifications: Email Marketing at HubSpot Academy
January 11, 2030 - May 16, 2026
HubSpot Academy Certifications: Digital Advertising at HubSpot Academy
January 11, 2030 - May 16, 2026
HubSpot Academy Certifications: Digital Marketing at HubSpot Academy
January 11, 2030 - May 16, 2026
HubSpot Academy Certifications: Social Media Marketing at HubSpot Academy
January 11, 2030 - May 16, 2026
HubSpot Academy Certifications: Inbound Marketing at HubSpot Academy
January 11, 2030 - May 16, 2026
HubSpot Academy Certifications: Contextual Marketing at HubSpot Academy
January 11, 2030 - May 16, 2026
A-levels at Various
January 11, 2030 - May 16, 2026
GCSEs at Various
January 11, 2030 - May 16, 2026
BA (Hons) Business Management at University of Winchester
January 11, 2030 - May 16, 2026

Qualifications

CIM Level 6 Diploma in Professional & Digital Marketing - AI Marketing
January 11, 2030 - May 16, 2026
HubSpot Academy Certification - Marketing Software
January 11, 2030 - May 16, 2026
HubSpot Academy Certification - Email Marketing
January 11, 2030 - May 16, 2026
HubSpot Academy Certification - Digital Advertising
January 11, 2030 - May 16, 2026
HubSpot Academy Certification - Digital Marketing
January 11, 2030 - May 16, 2026
HubSpot Academy Certification - Social Media Marketing
January 11, 2030 - May 16, 2026
HubSpot Academy Certification - Inbound Marketing
January 11, 2030 - May 16, 2026
HubSpot Academy Certification - Contextual Marketing
January 11, 2030 - May 16, 2026
A-levels
January 11, 2030 - May 16, 2026
GCSEs
January 11, 2030 - May 16, 2026
CIM Level 6 Diploma in Professional & Digital Marketing - AI Marketing
January 11, 2030 - May 16, 2026
HubSpot Academy Certifications (Marketing Software, Email Marketing, Digital Advertising, Digital Marketing, Social Media Marketing, Inbound Marketing, Contextual Marketing)
January 11, 2030 - May 16, 2026

Industry Experience

Software & Internet, Professional Services, Media & Entertainment, Education