Available to hire
Hello, I’m Zeljko Krsmanovic performing online stores and scalable business solutions. Expertise in Shopify theme and app development, CRO optimization, and end-to-end e-commerce strategy, combining technical excellence with data-driven business insights.
Passionate about helping brands grow by building seamless, high-converting e-commerce experiences and long-term digital strategies. If you’re looking for someone who understands both the technical side and the business side of e-commerce—and can turn that into real results—let’s build something that actually grows your revenue.
Skills
Language
English
Fluent
Work Experience
Full Stack Web Developer at Upwork
August 1, 2016 - PresentUpgraded and maintained responsive web applications using HTML, CSS, and JavaScript, improving page load time by 25% and increasing mobile user satisfaction. Optimized frontend interfaces with React and Redux, achieving ~40% faster page rendering. Developed SQL and MongoDB databases, enabling streaming data storage and reducing query response time by ~20%. Collaborated with cross-functional teams across multiple projects.
Shopify Development Consultant | Headless Shopify, AI + Shopify SEO Digital Marketing at Significa
March 1, 2019 - PresentWorked with Significa, a digital product design and development agency, to build award-winning web and product experiences for global clients. Led headless Shopify storefront projects using Next.js, Shopify Storefront API, and GraphQL to deliver scalable, high-performance e-commerce experiences. Integrated AI-driven product recommendations and personalized search features. Improved Lighthouse performance and SEO; connected third-party AI tools to enhance conversions.
Shopify Development Consultant | Headless Shopify, AI + Shopify SEO at Freelance / Shopify
April 1, 2021 - PresentHeadless storefront development using Next.js, GraphQL, and Shopify APIs; front-end optimizations; AI-driven product recommendations and personalized search; improved conversions and site performance.
Shopify Storefront Frontend Developer at Significa
March 1, 2019 - PresentLed frontend storefront implementations with Next.js and GraphQL; improved conversion and performance on e-commerce storefronts.
Shopify Storefront Frontend at Significa
March 1, 2019 - PresentDeveloped and maintained responsive Shopify storefronts, including new storefront front-ends using Next.js and GraphQL; improved performance and UX.
Shopify Storefront Frontend Developer at Campera
January 1, 2020 - PresentLed development and growth optimization of a Shopify-based online store for caravan and camping accessories in Australia. Built high-performance storefronts, structured a scalable catalog (100 SKUs), optimized conversion funnels for high-ticket items, and implemented frontend and UX improvements.
Shopify Storefront Frontend Developer at Flycraft USA
January 1, 2023 - PresentDeveloped a Shopify storefront for an outdoor brand; improved site performance and usability across devices; enabled efficient product management.
Shopify Ecommerce Strategy & Development at Freelance / Shopify
November 1, 2024 - PresentLed optimization for Shopify front-end storefronts using SSR/CSR; integrated AI-driven recommendations and analytics services; improved SEO and core web vitals.
Education
Bachelor of Science in Computer Science at ICT College of Vocational Studies
September 1, 2012 - May 18, 2026Qualifications
Industry Experience
Software & Internet, Retail, Professional Services, Media & Entertainment, Other
Skills
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