Available to hire
Hi, I’m Sahiba, a Growth Marketing Manager with a track record of driving engagement and brand visibility across EdTech and publishing audiences.
I specialize in social media marketing, content strategy, SEO, and data-driven optimization, leveraging AI tools to craft campaigns that resonate with diverse audiences.
Experience Level
Language
English
Fluent
Urdu
Fluent
Work Experience
Digital Marketing Manager at Red Marker
August 1, 2024 - May 1, 2025Led social media marketing and content strategy for a Pakistan-based semi-government EdTech company; managed end-to-end content operations including planning, copywriting, publishing, and performance tracking; optimized campaigns through data-driven insights and customer interaction.
Digital Marketing Assistant at Viral Webbs
September 1, 2022 - June 1, 2024Executed data-driven social media strategies for UK, UAE and USA-based book publishing company; managed content calendar and daily postings, boosting audience growth and engagement; handled customer interactions efficiently.
SEO Content Writer at Sky Marketing
January 1, 2022 - September 1, 2022Created high-quality, SEO-optimized content (blogs, articles, web pages) by conducting keyword research and implementing on-page SEO techniques to improve organic search rankings and website traffic.
Freelance Content Writer at Vertical Marketing
January 1, 2021 - December 1, 2021Wrote SEO-friendly blogs and website content based on in-depth research to improve search visibility and audience engagement.
Education
Master of Commerce at Punjab University
August 1, 2024 - May 1, 2025Qualifications
Industry Experience
Education, Software & Internet, Media & Entertainment, Professional Services
Experience Level
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