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Hi there! I’m Kelly Vasconcelos, a Social Media Manager and Content Creator based in Teddington, UK. I help freelance clients and small businesses grow their online presence with strategy-driven content, short-form video, and engaged communities. I’ve built brand channels from the ground up and delivered content that resonates, grows audiences, and supports real business goals. I combine creative production with practical analytics and platform management, drawing on expertise in Instagram, TikTok, Meta Business Suite, Google Analytics, Canva and CapCut. My work generating over one million views across client accounts and growing Nastore’s Instagram from 0 to 950 followers in a year shows I can turn ideas into results, even in lean, freelance settings.…Hi there! I’m Kelly Vasconcelos, a Social Media Manager and Content Creator based in Teddington, UK. I help freelance clients and small businesses grow their online presence with strategy-driven content, short-form video, and engaged communities. I’ve built brand channels from the ground up and delivered content that resonates, grows audiences, and supports real business goals. I combine creative production with practical analytics and platform management, drawing on expertise in Instagram, TikTok, Meta Business Suite, Google Analytics, Canva and CapCut. My work generating over one million views across client accounts and growing Nastore’s Instagram from 0 to 950 followers in a year shows I can turn ideas into results, even in lean, freelance settings.

Kelly Vasconcelos

Content Creator, Social Media Manager, Content Strategist, +2

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Hi there! I’m Kelly Vasconcelos, a Social Media Manager and Content Creator based in Teddington, UK. I help freelance clients and small businesses grow their online presence with strategy-driven content, short-form video, and engaged communities. I’ve built brand channels from the ground up and delivered content that resonates, grows audiences, and supports real business goals. I combine creative production with practical analytics and platform management, drawing on expertise in Instagram, TikTok, Meta Business Suite, Google Analytics, Canva and CapCut. My work generating over one million views across client accounts and growing Nastore’s Instagram from 0 to 950 followers in a year shows I can turn ideas into results, even in lean, freelance settings.…Hi there! I’m Kelly Vasconcelos, a Social Media Manager and Content Creator based in Teddington, UK. I help freelance clients and small businesses grow their online presence with strategy-driven content, short-form video, and engaged communities. I’ve built brand channels from the ground up and delivered content that resonates, grows audiences, and supports real business goals. I combine creative production with practical analytics and platform management, drawing on expertise in Instagram, TikTok, Meta Business Suite, Google Analytics, Canva and CapCut. My work generating over one million views across client accounts and growing Nastore’s Instagram from 0 to 950 followers in a year shows I can turn ideas into results, even in lean, freelance settings.

Available to hire

Hi there! I’m Kelly Vasconcelos, a Social Media Manager and Content Creator based in Teddington, UK. I help freelance clients and small businesses grow their online presence with strategy-driven content, short-form video, and engaged communities. I’ve built brand channels from the ground up and delivered content that resonates, grows audiences, and supports real business goals.

I combine creative production with practical analytics and platform management, drawing on expertise in Instagram, TikTok, Meta Business Suite, Google Analytics, Canva and CapCut. My work generating over one million views across client accounts and growing Nastore’s Instagram from 0 to 950 followers in a year shows I can turn ideas into results, even in lean, freelance settings.

Skills

Copywriting

Explainer Video

Video Advert

Experience Level

Copywriting

Expert

Explainer Video

Expert

Video Advert

Intermediate

Language

English

Fluent

Portuguese

Fluent

Spanish; Castilian

Beginner

Work Experience

Social Media Manager / Digital Marketing at Freelance (Self-employed)

March 1, 2024 - Present

Developed and implemented social media strategies across visual and community-led platforms; created up to 9 posts, reels or videos per week with tailored photography, video, storytelling and copy; grew nail-focused profile to 1.6k and Mininomadtales to 800 followers; produced high-performing content with some posts surpassing 1 million views; managed community interactions and supported paid activity and reporting using Meta Business tools.

Founder and Brand Owner at Nastore

May 1, 2019 - Present

Founded and developed an independent product brand, overseeing business strategy, product development, e-commerce presence, marketing and social media management; grew Instagram from 0 to 950 followers in 1 year and generated ~£2,000 in revenue from ~200 products; managed Squarespace website content and brand communications; created and edited digital media to support launches and community engagement.

Brand Ambassador at Hell Heaven Entertainment

August 1, 2012 - September 30, 2023

Drove package sales and contributed to event marketing; represented the brand through customer engagement and promotional activity; created and edited digital media to support visibility and customer interest; provided market feedback to support marketing and service improvements.