Psychology and Management undergraduate with hands-on experience in social media management, content creation, and brand storytelling. I help brands plan, create, and manage engaging content that connects with their audience through strategy, compelling visuals, and authentic communication. Experienced in content planning, copywriting, graphic design, short-form video editing, and social media management across theatre, lifestyle, and community brands. Currently seeking freelance opportunities in social media management, content creation, and digital marketing.

LAM HO YAN KERINE

Psychology and Management undergraduate with hands-on experience in social media management, content creation, and brand storytelling. I help brands plan, create, and manage engaging content that connects with their audience through strategy, compelling visuals, and authentic communication. Experienced in content planning, copywriting, graphic design, short-form video editing, and social media management across theatre, lifestyle, and community brands. Currently seeking freelance opportunities in social media management, content creation, and digital marketing.

Available to hire

Psychology and Management undergraduate with hands-on experience in social media management, content creation, and brand storytelling. I help brands plan, create, and manage engaging content that connects with their audience through strategy, compelling visuals, and authentic communication. Experienced in content planning, copywriting, graphic design, short-form video editing, and social media management across theatre, lifestyle, and community brands. Currently seeking freelance opportunities in social media management, content creation, and digital marketing.

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Language

English
Fluent
Chinese
Intermediate

Work Experience

Freelance Dance Instructor at Art Republic Media Pte. Ltd.
March 1, 2025 - August 31, 2025
Conducted weekly K-pop dance classes, designed choreography, and facilitated high-energy sessions. Adapted teaching to varying group dynamics while maintaining a supportive and engaging learning environment.
K-pop Dance Instructor at Avante Gym & Yoga Pte. Ltd.
November 1, 2024 - June 30, 2025
Taught weekly K-pop Intro classes for beginners. Planned choreography and structured lessons focused on musicality, technique, and confidence-building, while creating a fun and inclusive environment for self-expression.
Freelance Generic Performer (Scare Actor) at Goldtech Resources Pte. Ltd.
September 1, 2024 - November 30, 2024
Performed as a scare actor for Halloween Horror Nights, delivering immersive guest experiences. Embodied multiple characters through strong improvisation and physical acting while prioritizing guest safety during long shifts.
Part-Time Front Desk Warrior at Yoga Movement Pte. Ltd.
January 1, 2024 - August 31, 2024
Assisted with guest check-ins and studio inquiries. Collaborated with instructors for seamless classes, supported facility upkeep and equipment logs, and helped with marketing/sales events.
Marketing Assistant Intern at Pangdemonium Theatre Company Ltd.
August 1, 2023 - November 30, 2023
Created social media content including reels, visuals, and short-form videos. Coordinated with press, sponsors, vendors, and KOLs for publicity and collaborations. Designed marketing collateral and supported digital strategy execution through content scheduling and engagement.
Administrative Executive at Elite Bar Solutions Pte. Ltd.
January 1, 2022 - February 28, 2023
Prepared internal documents, event schedules, and client briefings. Delivered presentations and supported operational planning for business growth, managing logistics and coordination of team assignments.
Personal Relations Executive at Gudsht Pte. Ltd.
November 1, 2021 - July 31, 2022
Maintained customer relationships and supported client satisfaction. Assisted with event coordination and on-ground sales, contributing toward monthly revenue targets.
Business Owner at Fairy Kwab Crystal Shop
October 1, 2021 - May 31, 2023
Built a wellness/spirituality business selling curated crystals. Managed branding visuals, product content, and hosted Instagram Live sales. Handled Shopee operations including packaging, shipping, and maintaining top-rated seller performance.

Education

Degree in Psychology (Arts) and Management at Murdoch University
January 1, 2024 - July 8, 2026
Diploma in Arts Management at Nanyang Academy of Fine Arts
January 1, 2020 - December 31, 2023
N-Levels at Bukit Panjang Government High
January 1, 2016 - December 31, 2019

Qualifications

Edusave Award for Achievement, Good Leadership and Service
January 1, 2018 - July 8, 2026

Industry Experience

Education, Media & Entertainment, Non-Profit Organization, Retail, Government