I am a results-driven copywriting professional with extensive experience in brand communications, content marketing, and digital strategy. I have helped brands refine their voice, sharpen their messaging, and scale audience engagement across multiple channels. Based in Lagos with international exposure, I enjoy collaborating across teams to deliver compelling, data-informed campaigns. I am eager to leverage my expertise to support business objectives and deliver innovative solutions as a Marketing Associate.

Faidat Ogunfemi

I am a results-driven copywriting professional with extensive experience in brand communications, content marketing, and digital strategy. I have helped brands refine their voice, sharpen their messaging, and scale audience engagement across multiple channels. Based in Lagos with international exposure, I enjoy collaborating across teams to deliver compelling, data-informed campaigns. I am eager to leverage my expertise to support business objectives and deliver innovative solutions as a Marketing Associate.

Available to hire

I am a results-driven copywriting professional with extensive experience in brand communications, content marketing, and digital strategy. I have helped brands refine their voice, sharpen their messaging, and scale audience engagement across multiple channels. Based in Lagos with international exposure, I enjoy collaborating across teams to deliver compelling, data-informed campaigns.
I am eager to leverage my expertise to support business objectives and deliver innovative solutions as a Marketing Associate.

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Experience Level

Expert
Intermediate
Intermediate
Intermediate

Language

English
Fluent

Work Experience

Sales & Marketing Associate at RBK Payment Limited
December 1, 2025 - February 1, 2026
Participated in structured onboarding and ongoing training on RBK Payments’ products, services, and value proposition. Performed outbound cold calls to introduce RBK Payments’ payment solutions and initiate sales conversations. Qualified leads by assessing prospects’ needs, business type, and suitability for RBK Payments’ services. Applied sales scripts and objection-handling techniques to engage prospects effectively. Built strong product knowledge to confidently explain features, benefits, and use cases of payment solutions. Maintained accurate records of calls, leads, and customer interactions for tracking and follow-up. Collaborated with the lead social media manager and internal teams during client onboarding and brainstorming sessions, while advising on brand-building initiatives and strategic direction.
Assistant Social Media Manager & Brand Strategist at Favou Fashina - Social Media & Brand Strategy Consulting
June 1, 2025 - Present
Developed and executed content strategies across multiple channels, including social media, to support brand position and audience growth. Created content ideas for Facebook, Instagram, LinkedIn, and Twitter aligned with brand identity and seasonal moments. Managed content calendars and posting schedules to drive consistent engagement and follower growth. Collaborated with the lead social media manager and internal teams during onboarding and brainstorming sessions, while advising on brand-building initiatives and strategic direction.
E-Commerce Copywriter
January 1, 2025 - October 1, 2025
Specialized in writing high-converting email flows, product descriptions, and website copy for e-commerce brands. Focused on clarity, brand voice, and strategy to boost customer engagement and drive sales. Crafted engaging product descriptions that drove customer interest and purchases.
Expert Direct-Response Copywriter
January 1, 2023 - February 1, 2025
Wrote persuasive copy across niches like coaching, fitness, wellness, and info products. Projects included landing pages, ad campaigns, sales emails, and funnel copy—always with a focus on buyer psychology and driving conversions. Integrated storytelling elements into marketing materials to create an emotional connection between customers and brands.
Assistant Social Media Manager & Brand Strategist at Favour Fashina
June 1, 2025 - Present
Developed and executed content strategies across multiple channels, including social media, to support brand position and audience growth. Created content ideas for Facebook, Instagram, LinkedIn, and Twitter, aligned with brand identity, seasonal moments, and relevant trends.
E-commerce Copywriter at Independent / Various e-commerce brands
January 1, 2025 - October 1, 2025
Specialized in writing high-converting email flows, product descriptions, and website copy for e-commerce brands. Focused on clarity, brand voice, and strategy to boost customer engagement and drive sales.
Expert Direct-Response Copywriter at Independent / Freelance
January 1, 2023 - February 1, 2025
Wrote persuasive copy across niches like coaching, fitness, wellness, and info products. Projects included landing pages, ad campaigns, sales emails, and funnel copy always focusing on buyer psychology and driving conversions. Integrated storytelling elements into marketing materials to create emotional connection between customers and brands.

Education

Bachelor of Science (B.S.) in Applied Botany, Environmental Botany & Palynology at University of Lagos, Nigeria
August 1, 2023 - May 19, 2026
Bachelor of Science (B.Sc) in Applied Botany at University of Lagos
August 1, 2023 - May 19, 2026

Qualifications

Fundamentals of Digital Marketing - Google
January 11, 2030 - May 19, 2026
Fundamentals of Digital Marketing - Google (in progress)
January 11, 2030 - May 19, 2026

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Retail, Financial Services