Creator Partnerships | Community Growth | Digital Strategy at TREBEL Music

Coordinated artist campaigns, playlist placements, and release support across internal teams and label partners. Built relationships with artists, managers, and label representatives to support rollout strategy and promotional initiatives. Supported creator and influencer campaigns across organic and promotional initiatives, coordinating outreach, communication, and campaign deliverables. Supported artist-focused digital rollouts and fan engagement initiatives across social and community platforms. Collaborated cross-functionally on campaign timelines, creative strategy, and social initiatives. Led social content strategy that generated 2M+ organic impressions and increased brand awareness by over 50%. Used analytics and performance reporting to guide editorial and campaign decisions. Helped plan community growth campaigns focused on increasing Discord engagement and user participation through targeted outreach and creator-focused initiatives.

Founder | Artist Management | Creative Coordination at Divert Productions

Managed day-to-day communication, scheduling, and creative coordination for independent artists and producers. Oversaw project timelines, release planning, rollout strategy, and content deliverables across multiple campaigns. Coordinated creative assets including cover art, video content, and social rollout materials. Maintained relationships with artists, producers, managers, and creative partners to support collaboration opportunities. Helped grow a sports and culture-focused social page from 0 to 20K followers through trend-driven content and engagement strategies bringing in over 3 millions views a week on Instagram. Executive-produced a project that generated over 1M organic impressions across digital and social platforms.