I'm Supriya Shrivastava, a strategy-driven marketing leader with 15+ years in B2B SaaS and IT services. I design AI-enabled and Gen AI-assisted marketing strategies that support scalable growth and evolving market needs. I build high-performing teams, drive integrated global campaigns, and leverage data, automation, and emerging AI tools to boost marketing effectiveness and business outcomes. As a strategist and team leader, I focus on practical, insight-led go-to-market approaches applied across North America, EMEA, Australia, Singapore, and APAC, with a commitment to clarity, operational discipline, and continuous learning.

Supriya Shrivastava

I'm Supriya Shrivastava, a strategy-driven marketing leader with 15+ years in B2B SaaS and IT services. I design AI-enabled and Gen AI-assisted marketing strategies that support scalable growth and evolving market needs. I build high-performing teams, drive integrated global campaigns, and leverage data, automation, and emerging AI tools to boost marketing effectiveness and business outcomes. As a strategist and team leader, I focus on practical, insight-led go-to-market approaches applied across North America, EMEA, Australia, Singapore, and APAC, with a commitment to clarity, operational discipline, and continuous learning.

Available to hire

I’m Supriya Shrivastava, a strategy-driven marketing leader with 15+ years in B2B SaaS and IT services. I design AI-enabled and Gen AI-assisted marketing strategies that support scalable growth and evolving market needs.

I build high-performing teams, drive integrated global campaigns, and leverage data, automation, and emerging AI tools to boost marketing effectiveness and business outcomes. As a strategist and team leader, I focus on practical, insight-led go-to-market approaches applied across North America, EMEA, Australia, Singapore, and APAC, with a commitment to clarity, operational discipline, and continuous learning.

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Skills

Experience Level

Expert

Language

English
Advanced

Work Experience

Marketing Manager at Vyom Labs
April 1, 2021 - June 1, 2023
Led full-funnel GTM strategy, Gen AI-powered marketing, demand generation, product marketing, AI-driven content programs, and executive webinars; fostered cross-functional leadership to drive growth.
Senior Marketing Manager at Applied AI Consulting
April 1, 2021 - June 1, 2022
Delivered comprehensive marketing strategy, performance marketing, and AI-enabled campaigns; built scalable content programs and cross-functional collaboration.
Marketing Manager at Neilsoft Limited
June 1, 2015 - April 1, 2019
Led marketing function with revenue growth initiatives, brand development, demand generation; managed campaigns and partner ecosystems.
Digital Marketing Specialist at Cympl Studios
October 1, 2014 - May 1, 2015
Executed SEM, SEO, and social media strategies to drive customer acquisition and brand visibility.
SEO Specialist at GRO C Consulting
October 1, 2013 - September 1, 2014
Designed high-return SEO campaigns and optimized content for traffic growth.
Search Associate at iProspect
March 1, 2012 - September 1, 2013
Conducted SEO audits and improved website rankings through optimization strategies.
SEO Analyst at Do It Big SEO
May 1, 2010 - March 1, 2012
Developed SEO strategies and optimized content for organic growth.
Marketing Consultant at Independent / Freelance
May 1, 2019 - June 1, 2020
Delivered marketing strategies, project management, and client solutions for various businesses.

Education

Add your educational history here.

Qualifications

Bachelor's Degree
January 11, 2030 - May 20, 2026

Industry Experience

Software & Internet, Professional Services