Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

Hi, I’m Rounak Akhter Arna, a results-driven Content Manager with 4+ years of experience developing and executing data-driven content strategies across websites, Facebook, Instagram, and short-form video. I’m passionate about using AI-assisted workflows, SEO-optimized writing, and community building to scale organic brand presence and translate a brand identity into campaigns that resonate and perform. I collaborate cross-functionally with marketing, design, and product teams to maintain editorial tone, manage end-to-end content pipelines, and analyze performance to fuel audience growth. Based in Dhaka, Bangladesh, I love turning insights into high-engagement content through a mix of creative storytelling and data-driven optimization.…Hi, I’m Rounak Akhter Arna, a results-driven Content Manager with 4+ years of experience developing and executing data-driven content strategies across websites, Facebook, Instagram, and short-form video. I’m passionate about using AI-assisted workflows, SEO-optimized writing, and community building to scale organic brand presence and translate a brand identity into campaigns that resonate and perform. I collaborate cross-functionally with marketing, design, and product teams to maintain editorial tone, manage end-to-end content pipelines, and analyze performance to fuel audience growth. Based in Dhaka, Bangladesh, I love turning insights into high-engagement content through a mix of creative storytelling and data-driven optimization.

Rounak Akhter Arna

Social Media Manager, Community Manager, Digital Marketer, +4





Hi, I’m Rounak Akhter Arna, a results-driven Content Manager with 4+ years of experience developing and executing data-driven content strategies across websites, Facebook, Instagram, and short-form video. I’m passionate about using AI-assisted workflows, SEO-optimized writing, and community building to scale organic brand presence and translate a brand identity into campaigns that resonate and perform. I collaborate cross-functionally with marketing, design, and product teams to maintain editorial tone, manage end-to-end content pipelines, and analyze performance to fuel audience growth. Based in Dhaka, Bangladesh, I love turning insights into high-engagement content through a mix of creative storytelling and data-driven optimization.…Hi, I’m Rounak Akhter Arna, a results-driven Content Manager with 4+ years of experience developing and executing data-driven content strategies across websites, Facebook, Instagram, and short-form video. I’m passionate about using AI-assisted workflows, SEO-optimized writing, and community building to scale organic brand presence and translate a brand identity into campaigns that resonate and perform. I collaborate cross-functionally with marketing, design, and product teams to maintain editorial tone, manage end-to-end content pipelines, and analyze performance to fuel audience growth. Based in Dhaka, Bangladesh, I love turning insights into high-engagement content through a mix of creative storytelling and data-driven optimization.

Available to hire

Hi, I’m Rounak Akhter Arna, a results-driven Content Manager with 4+ years of experience developing and executing data-driven content strategies across websites, Facebook, Instagram, and short-form video. I’m passionate about using AI-assisted workflows, SEO-optimized writing, and community building to scale organic brand presence and translate a brand identity into campaigns that resonate and perform.

I collaborate cross-functionally with marketing, design, and product teams to maintain editorial tone, manage end-to-end content pipelines, and analyze performance to fuel audience growth. Based in Dhaka, Bangladesh, I love turning insights into high-engagement content through a mix of creative storytelling and data-driven optimization.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Work Experience

Assistant Professor at University of Liberal Arts of Bangladesh

September 1, 2020 - January 31, 2025

Teaching English literature; curriculum development; supervision and research; contributing to departmental initiatives.

Content Manager at Attics

January 1, 2021 - June 30, 2022

Created and managed weekly content for Facebook and Instagram, ensuring brand consistency and engagement. Handled customer interactions, order processing, and issue resolution to enhance customer satisfaction. Managed Facebook Business Suite for content scheduling, insights analysis, and overall page optimization.

Content Manager at GameOn

February 1, 2021 - December 31, 2023

Designed and optimized content strategies; crafted SEO-optimized content for websites, blogs, and social media to enhance brand visibility. Coordinated with marketing teams to ensure consistency in tone, style, and content strategy. (Also noted robotics-related project work during this period in other roles.)

Content Manager at Digiground

January 1, 2025 - Present

Enthusiastic Content Manager with expertise in crafting and executing data-driven content strategies across Facebook and Instagram. Skilled in content creation, community management, and performance analytics to enhance brand storytelling and engagement. Proficient in Canva and Hootsuite; develops campaigns to drive audience growth and meaningful interactions.

Social Media Manager at GameOn

February 1, 2023 - December 1, 2023

Designed and optimized a structured content deployment framework for digital channels, capturing a12% improvement in post-performance consistency and broader demographic reach. Coordinated testing and performance-validation loops for targeted social campaigns, ensuring swift alignment with platform algorithm adjustments and explicit guidelines. Provided high-impact copy and short-form text assets that contributed directly to a15% reduction in community drop-off and boosted ongoing audience retention metrics.

Social Media Manager at Attics

January 1, 2021 - June 1, 2023

Maintained and executed a detailed weekly content deployment calendar for Facebook and Instagram, sustaining cross-format visual identity and audience touchpoints. Conducted community moderation—overseeing customer inbound interactions, standardizing response mechanisms, and re-solving issues to advance consumer trust metrics. Leveraged Meta Business Suite dashboards for content scheduling, demographic insight capture, and structural organic channel optimization.