Hi, I’m Sahul Hameed Hasnuddin, a performance marketing specialist who helps eCommerce brands scale with data-driven paid acquisition and lifecycle automation. Over 8+ years, I’ve driven growth for brands across the UAE, Qatar, and India, delivering measurable results through Google and Meta ads, robust tracking, and automation workflows. I excel at building full-funnel campaigns, orchestrating lifecycle programs with Klaviyo, Shopify Flow, and WhatsApp, and pairing paid media with SEO and product feed optimization. My work has produced outcomes like 4.5x Google Ads ROAS, 75% organic traffic growth, and 65% average email open rates across multiple sectors.

Sahul Hameed Hasnuddin

Hi, I’m Sahul Hameed Hasnuddin, a performance marketing specialist who helps eCommerce brands scale with data-driven paid acquisition and lifecycle automation. Over 8+ years, I’ve driven growth for brands across the UAE, Qatar, and India, delivering measurable results through Google and Meta ads, robust tracking, and automation workflows. I excel at building full-funnel campaigns, orchestrating lifecycle programs with Klaviyo, Shopify Flow, and WhatsApp, and pairing paid media with SEO and product feed optimization. My work has produced outcomes like 4.5x Google Ads ROAS, 75% organic traffic growth, and 65% average email open rates across multiple sectors.

Available to hire

Hi, I’m Sahul Hameed Hasnuddin, a performance marketing specialist who helps eCommerce brands scale with data-driven paid acquisition and lifecycle automation. Over 8+ years, I’ve driven growth for brands across the UAE, Qatar, and India, delivering measurable results through Google and Meta ads, robust tracking, and automation workflows.

I excel at building full-funnel campaigns, orchestrating lifecycle programs with Klaviyo, Shopify Flow, and WhatsApp, and pairing paid media with SEO and product feed optimization. My work has produced outcomes like 4.5x Google Ads ROAS, 75% organic traffic growth, and 65% average email open rates across multiple sectors.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
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Language

English
Fluent
Tamil
Advanced

Work Experience

Digital Marketing Specialist at Plutas Group
September 1, 2022 - Present
Leading performance marketing, lifecycle automation, and eCommerce operations for five brands: Margys Monte Carlo, Valeur Absolue Perfume, Brunae Body, Moroccan Tree, and Teami Blends. Focused on paid acquisition (Google Ads: Search, Shopping, Performance Max), lifecycle automation (Klaviyo, Shopify Flow, WhatsApp), tracking & attribution (CAPI, Server-Side GTM, Enhanced Conversions), and analytics-driven optimization. Implemented automated rules to optimize ROAS, built unified tracking across brands, and scaled campaigns to achieve strong cross-channel attribution. In addition, managed WhatsApp broadcasts, optimized email and onboarding flows, and delivered SEO improvements and data-driven CRO initiatives.
Web Developer & Ads Account Manager at Data Line Tech
February 1, 2019 - May 1, 2022
Full-service agency role handling website development, SEO, and paid media for clients in government, hospitality, legal, and media sectors in Qatar. Managed 15+ client accounts, coordinating between internal developers, content teams, and external stakeholders. Redesigned qmmf.gov.qa (Qatar Motor & Motorcycle Federation) and developed bilingual websites for HBJ Foundation, Stad Doha News, and Al Adba Law Firm. Executed Meta, TikTok, and Facebook Video Ads; performed Google News SEO for Al Raya News to improve visibility in a competitive Arabic media market.
SEO & Paid Media Analyst at Vanan Online Services
September 1, 2015 - November 1, 2018
Performance marketing for a translation/transcription company targeting US and international markets. Achieved 6% CTR on Google Lead Generation Ads targeting US audiences (above industry average) with ~5% conversion rate, consistently generating qualified inbound leads. Secured top-page rankings for clickfortranslation.com on keywords like French Translation Service, Italian Translation Service, and Death Certificate Translation, driving steady US inbound lead volume.

Education

B.E. in Electrical & Electronics Engineering at Anna University, Tamil Nadu, India
January 1, 2011 - January 1, 2015

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Travel & Hospitality, Professional Services, Retail, Software & Internet