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Hi, I’m Camila Mejía, a Marketing Manager based in Switzerland with 7+ years of experience driving brand, content, and demand generation for B2B and B2C audiences. I specialise in brand strategy, content marketing, paid social, and SEO, and I’ve led cross‑functional teams to deliver campaigns across the US, Canada, and Colombia. I’ve grown a LinkedIn presence from zero to 4,800+ followers and consistently achieved meaningful engagement and newsletter CTRs. I'm passionate about using AI-powered marketing tools to optimize ideation through measurement, and I enjoy building high‑performing teams and scalable processes. I thrive in international settings, work well with data, and love turning insights into clear, compelling communications.…Hi, I’m Camila Mejía, a Marketing Manager based in Switzerland with 7+ years of experience driving brand, content, and demand generation for B2B and B2C audiences. I specialise in brand strategy, content marketing, paid social, and SEO, and I’ve led cross‑functional teams to deliver campaigns across the US, Canada, and Colombia. I’ve grown a LinkedIn presence from zero to 4,800+ followers and consistently achieved meaningful engagement and newsletter CTRs. I'm passionate about using AI-powered marketing tools to optimize ideation through measurement, and I enjoy building high‑performing teams and scalable processes. I thrive in international settings, work well with data, and love turning insights into clear, compelling communications.

Camila Mejía

Copywriter, Brand Strategist, Marketing Strategist, +2

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Hi, I’m Camila Mejía, a Marketing Manager based in Switzerland with 7+ years of experience driving brand, content, and demand generation for B2B and B2C audiences. I specialise in brand strategy, content marketing, paid social, and SEO, and I’ve led cross‑functional teams to deliver campaigns across the US, Canada, and Colombia. I’ve grown a LinkedIn presence from zero to 4,800+ followers and consistently achieved meaningful engagement and newsletter CTRs. I'm passionate about using AI-powered marketing tools to optimize ideation through measurement, and I enjoy building high‑performing teams and scalable processes. I thrive in international settings, work well with data, and love turning insights into clear, compelling communications.…Hi, I’m Camila Mejía, a Marketing Manager based in Switzerland with 7+ years of experience driving brand, content, and demand generation for B2B and B2C audiences. I specialise in brand strategy, content marketing, paid social, and SEO, and I’ve led cross‑functional teams to deliver campaigns across the US, Canada, and Colombia. I’ve grown a LinkedIn presence from zero to 4,800+ followers and consistently achieved meaningful engagement and newsletter CTRs. I'm passionate about using AI-powered marketing tools to optimize ideation through measurement, and I enjoy building high‑performing teams and scalable processes. I thrive in international settings, work well with data, and love turning insights into clear, compelling communications.

Available to hire

Hi, I’m Camila Mejía, a Marketing Manager based in Switzerland with 7+ years of experience driving brand, content, and demand generation for B2B and B2C audiences. I specialise in brand strategy, content marketing, paid social, and SEO, and I’ve led cross‑functional teams to deliver campaigns across the US, Canada, and Colombia. I’ve grown a LinkedIn presence from zero to 4,800+ followers and consistently achieved meaningful engagement and newsletter CTRs.

I’m passionate about using AI-powered marketing tools to optimize ideation through measurement, and I enjoy building high‑performing teams and scalable processes. I thrive in international settings, work well with data, and love turning insights into clear, compelling communications.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

Spanish; Castilian

Fluent

English

Advanced

Work Experience

Email & Ad Operations Manager at Connect Media

January 1, 2025 - Present

Own production and daily distribution of 40 newsletters across 10 regional markets in the US and Canada, reaching a combined audience of 700K+ subscribers. Drive ad operations across company websites and email channels, managing up to 7 ad placements per send and coordinating cross-functional teams for accurate, on-time delivery. Build and execute email campaigns for company events and third-party partnerships, consistently achieving CTRs of ~10% — well above the industry average. Lead all email and web communications for annual award ceremonies, aligning internal teams and external partners across multiple simultaneous events.

Marketing Manager at Virtu Medical

January 1, 2024 - January 1, 2025

Led full marketing function across internal communications, collateral, social media, and web for a growing US-based medtech company. Built and scaled LinkedIn presence from zero to 4,800+ followers, generating 25K+ impressions and achieving 8.5% engagement rate — 4x the B2B industry average. Produced SEO-optimised blog articles and landing pages using keyword strategy and metadata optimisation to improve organic search visibility. Supported company growth from 10 to 25 team members, leading talent acquisition across 6 countries: job postings, screening, and first-round interviews.

Marketing Manager at Sotera Digital Security

January 1, 2023 - January 1, 2025

Aligned marketing strategy with the sales pipeline to support qualified lead generation across inbound and content-driven channels. Led SEO strategy that positioned the brand on page 1 of Google (rank #4) for its branded keyword, and drove organic visibility for high-competition global terms such as 'secure phone'. Produced blog, email, and social content to reinforce brand identity and SEO performance, significantly increasing organic search traffic through consistent keyword integration. Used KPI tracking and data insights to refine strategy and report marketing performance to senior stakeholders.

Marketing Manager at WYN Solutions

January 1, 2022 - January 1, 2024

Led full-cycle digital marketing strategy aligned with commercial goals, overseeing execution across social media, email, and web channels. Directed a creative team of 4 (photographer, videographer, graphic designer, video editor), managing end-to-end content production: strategy, scripting, location scouting, on-set direction, and post-production. Distributed produced content through paid and organic channels, ensuring creative and copy aligned with each channel's strategy; delivered regular performance reporting to senior stakeholders.

Head of Social Media Dept. (promoted from Community Manager) at Dayvo Systems

January 1, 2020 - January 1, 2022

Progressed from Bilingual Community Manager to Head of Social Media Department within one year, based on performance across 32 international client accounts. As Head of Department, led a team of 27 professionals across community management and graphic design, ensuring service quality, process compliance, and results across the full client portfolio. Managed brand positioning, content strategy, and Meta ad campaigns across all accounts, maximising audience reach and ROI for a diverse international client base.

Community Manager at Turibike

January 1, 2020 - January 1, 2020

Executed brand positioning, follower growth, and content creation strategies; directed photo and video shoots for advertising campaigns and tracked performance metrics to support ongoing optimisation.

Marketing & Communications Coordinator at Politécnico Colombiano JIC

January 1, 2019 - January 1, 2019

Designed internal/external communication plans, managed social networks, produced audiovisual event coverage, and delivered staff training programmes.