Available to hire
I help brands achieve measurable growth through a unique mix of visual excellence and strategic thinking. With a decade of experience across digital and print, I specialise in data-driven design that prioritises the customer journey.
By combining a Fine Art background, photography, and typography with a commitment to clarity and accessibility, I have built a proven track record of delivering creative solutions that put your audience first.
Experience Level
Expert
Expert
Language
English
Fluent
Work Experience
Graphic Designer (Senior Level) at Archie's Restaurant Chain
October 1, 2024 - PresentLarge-scale North West QSR and entertainment brand. Driving transaction volume through the delivery of high-impact visual content for third-party delivery platforms and in-store digital touchpoints. I lead the design of end-to-end campaigns, spanning motion graphics and OOH to packaging and photo retouching, ensuring a seamless and consistent brand experience across the entire customer journey.
Freelance Designer at Self-Employed
June 1, 2024 - October 1, 2024Worked with brands across hospitality, PR and events, delivering strategic creative solutions across digital and print touchpoints, including menus, social content, posters, brochures and branded collateral.
Senior Graphic Designer at Sustainable Advantage
April 1, 2024 - June 1, 2024Developed visual reports, data-driven presentations and data visualization for leading brands. Created accessible and compelling design solutions for a sustainability consultancy, aligning with brand standards and stakeholder needs.
Graphic Designer (Lead) at Tim Hortons UK & Ireland
March 1, 2021 - February 28, 2024Creative lead, line manager and mentor. Stakeholder management and brand consistency across 78 restaurants and digital platforms. Led visual direction for 8 annual campaigns and art-directed 4 quarterly photoshoots, briefed developers, and approved UI/UX designs.
Middleweight Designer at The Brain Tumour Charity
December 1, 2018 - January 1, 2021Award-winning national health charity. Created accessible designs across campaigns, publications, social media, web, and UI; produced editorial illustrations and national magazine ads; led rebrand discussions and improved review workflows.
Graphic Designer at University of Northampton Students’ Union
September 1, 2016 - November 1, 2018Designed visuals across print, web, packaging, and POS. Led student photography and managed Freshers' Week graphics and print. Delivered record-breaking Student Election campaigns across digital and print.
Education
TQUK Level 2 Certificate in Digital Marketing at The Skills Network
January 11, 2030 - May 22, 2026Email Newsletter Marketing Foundations at NASBA
January 11, 2030 - May 22, 2026BA Graphic Design at University of Hertfordshire
January 11, 2030 - May 22, 2026BA & HND Fine Art at Birmingham City University / Sutton Coldfield College
January 11, 2030 - May 22, 2026Qualifications
Psychology in UX Design Bootcamp
January 11, 2030 - May 22, 2026Customer Journey Mapping Bootcamp
January 11, 2030 - May 22, 2026TQUK Level 2 Certificate in Digital Marketing
January 11, 2030 - May 22, 2026Email Newsletter Marketing Foundations
January 11, 2030 - May 22, 2026PSYCHOLOGY IN UX DESIGN BOOTCAMP
January 11, 2030 - May 22, 2026CUSTOMER JOURNEY MAPPING BOOTCAMP
January 11, 2030 - May 22, 2026Industry Engagement
January 11, 2030 - May 22, 2026Industry Experience
Media & Entertainment, Retail, Healthcare, Professional Services, Education
Experience Level
Expert
Expert
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