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I’m a Marketing and Brand Management professional with experience in the beauty, luxury and consumer goods industries across multinational environments such as L’Oréal Italia, EssilorLuxottica and Panasonic. I specialize in brand activation, product launches, and cross-functional collaborations that drive growth and cohesive storytelling. I’m passionate about consumer trends and hands-on marketing, with a proactive approach to market analysis, campaign execution, and 360° brand management. I’m seeking a junior marketing role with growth opportunities in an international and dynamic setting.…I’m a Marketing and Brand Management professional with experience in the beauty, luxury and consumer goods industries across multinational environments such as L’Oréal Italia, EssilorLuxottica and Panasonic. I specialize in brand activation, product launches, and cross-functional collaborations that drive growth and cohesive storytelling. I’m passionate about consumer trends and hands-on marketing, with a proactive approach to market analysis, campaign execution, and 360° brand management. I’m seeking a junior marketing role with growth opportunities in an international and dynamic setting.

Carola Chiara Agresti

Brand Designer, Copywriter, Brand Strategist, +2

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I’m a Marketing and Brand Management professional with experience in the beauty, luxury and consumer goods industries across multinational environments such as L’Oréal Italia, EssilorLuxottica and Panasonic. I specialize in brand activation, product launches, and cross-functional collaborations that drive growth and cohesive storytelling. I’m passionate about consumer trends and hands-on marketing, with a proactive approach to market analysis, campaign execution, and 360° brand management. I’m seeking a junior marketing role with growth opportunities in an international and dynamic setting.…I’m a Marketing and Brand Management professional with experience in the beauty, luxury and consumer goods industries across multinational environments such as L’Oréal Italia, EssilorLuxottica and Panasonic. I specialize in brand activation, product launches, and cross-functional collaborations that drive growth and cohesive storytelling. I’m passionate about consumer trends and hands-on marketing, with a proactive approach to market analysis, campaign execution, and 360° brand management. I’m seeking a junior marketing role with growth opportunities in an international and dynamic setting.

Available to hire

I’m a Marketing and Brand Management professional with experience in the beauty, luxury and consumer goods industries across multinational environments such as L’Oréal Italia, EssilorLuxottica and Panasonic. I specialize in brand activation, product launches, and cross-functional collaborations that drive growth and cohesive storytelling.

I’m passionate about consumer trends and hands-on marketing, with a proactive approach to market analysis, campaign execution, and 360° brand management. I’m seeking a junior marketing role with growth opportunities in an international and dynamic setting.

Skills

Experience Level

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

Italian

Fluent

English

Advanced

Chinese

Intermediate

Work Experience

Product Manager Intern (Kiehl’s & Helena Rubinstein) at L’Oréal Italia

November 1, 2025 - Present

Support 360° management of two luxury skincare brands, contributing to marketing plans, product launches and brand activations. Collaborate daily with cross-functional teams including Digital, PR, Trade Marketing and Sales to ensure consistency and excellence in execution. Coordinate influencer and PR activities, integrating digital storytelling, retail initiatives and experiential activations. Conduct market, competitor and performance analysis to support strategic decisions and brand positioning. Support monitoring of brand performance and campaign results through sales and market data analysis.

Junior communication specialist at Panasonic

January 1, 2025 - November 1, 2025

Supported the planning and execution of integrated communication campaigns across digital, corporate and event channels. Coordinated with PR agencies, media partners and internal stakeholders to support product launches and communication initiatives. Assisted in aligning local marketing activities with international brand guidelines. Supported communication reporting and campaign coordination in a fast-paced international environment.

Global PR & Event assistant at EssilorLuxottica

June 1, 2024 - January 1, 2025

Supported global PR and events managers in the organization and coordination of international product launches, with a focus on luxury brands. Collaborated with the Italian press office and influencer marketing team to support PR campaigns and media activities. Contributed to ensuring consistent brand messaging across global markets and communication touchpoints.

Volunteer at RotarAct Milano Fenice

November 1, 2022 - April 1, 2025

Led event planning and member communication to ensure smooth execution of club activities and successful participation.