Hi, I’m Marijke Daye—a marketing and communications professional who designs, executes, and measures campaigns to boost brand positioning and visibility. I’ve led annual marketing strategy development, created print and digital materials (brochures, signage, postcards), and driven CanvaPro-based design to raise brand awareness. I’ve also built and managed email campaigns via Mailchimp with open rates in the 35–40% range and crafted tailored content across print, email, events, and social channels to support ambitious marketing goals. I thrive in cross-functional environments, collaborating with design and sales teams to produce large-scale print mail campaigns and national/provincial campaigns from research and concept to full execution. I’ve built a strong social media presence for multiple brand accounts, supported frontline customer service for K–12 and post-secondary content, and leveraged CRM/SaaS tools to drive engagement and growth. I’m passionate about turning insights into action and helping organizations tell their stories more effectively.

Marijke Daye

Hi, I’m Marijke Daye—a marketing and communications professional who designs, executes, and measures campaigns to boost brand positioning and visibility. I’ve led annual marketing strategy development, created print and digital materials (brochures, signage, postcards), and driven CanvaPro-based design to raise brand awareness. I’ve also built and managed email campaigns via Mailchimp with open rates in the 35–40% range and crafted tailored content across print, email, events, and social channels to support ambitious marketing goals. I thrive in cross-functional environments, collaborating with design and sales teams to produce large-scale print mail campaigns and national/provincial campaigns from research and concept to full execution. I’ve built a strong social media presence for multiple brand accounts, supported frontline customer service for K–12 and post-secondary content, and leveraged CRM/SaaS tools to drive engagement and growth. I’m passionate about turning insights into action and helping organizations tell their stories more effectively.

Available to hire

Hi, I’m Marijke Daye—a marketing and communications professional who designs, executes, and measures campaigns to boost brand positioning and visibility. I’ve led annual marketing strategy development, created print and digital materials (brochures, signage, postcards), and driven CanvaPro-based design to raise brand awareness. I’ve also built and managed email campaigns via Mailchimp with open rates in the 35–40% range and crafted tailored content across print, email, events, and social channels to support ambitious marketing goals.

I thrive in cross-functional environments, collaborating with design and sales teams to produce large-scale print mail campaigns and national/provincial campaigns from research and concept to full execution. I’ve built a strong social media presence for multiple brand accounts, supported frontline customer service for K–12 and post-secondary content, and leveraged CRM/SaaS tools to drive engagement and growth. I’m passionate about turning insights into action and helping organizations tell their stories more effectively.

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Work Experience

Marketing & Administrative Coordinator at Bliss Home Leisure
January 1, 2021 - December 31, 2023
Developed and executed the annual marketing strategy to enhance brand positioning and visibility. Designed marketing materials (brochures, signage, postcards) using CanvaPro to drive brand awareness. Managed customer email campaigns via Mailchimp achieving 35–40% open rates. Created tailored content across print, email, events, and social channels to support annual marketing goals. Led national and provincial campaigns from research and design to full execution, reaching 20,000+ customers. Collaborated with design and sales teams to produce bi-annual catalogs and coordinated large-scale print mail campaigns. Built and managed all email campaigns in Mailchimp, established a social media presence, and supported front-line customer service for K–12 and post-secondary content.
Marketing Coordinator / Learning Advisor at Magic Lantern Media Inc./CTV/CHUM Television
January 1, 2007 - December 31, 2021
Supported marketing initiatives across TV and digital platforms, coordinated cross-functional campaigns, and contributed to training and content development for education initiatives. Built relationships with internal teams and external partners to drive marketing outcomes through integrated communications.

Education

Bachelor of Arts - Sociology at University of New Brunswick
January 1, 1996 - January 1, 2000
Bachelor of Arts - Sociology at George Brown College
January 1, 2003 - January 1, 2004
Event Management Certificate Program at Ryerson University
January 1, 2003 - January 1, 2007
Sport and Event Marketing Diploma at Bradford, ON
January 11, 2030 - May 23, 2026

Qualifications

Event Management Certificate Program
January 1, 2003 - January 1, 2007
Sport and Event Marketing Diploma
January 11, 2030 - May 23, 2026

Industry Experience

Media & Entertainment, Education, Professional Services, Retail, Software & Internet