Hi, I’m Soffiyah Muhammad Bello, a digital marketing specialist focused on social media strategy, content creation, and campaign management. I help brands grow online presence by crafting engaging visuals in Canva and writing copy that resonates with target audiences. I’m proficient in SEO, email marketing, and HubSpot CRM, and I love turning data into actionable insights to optimize audience targeting and engagement. I’m eager to bring my skills to a dynamic team and drive brand growth through thoughtful social media management.

SOFFIYAH MUHAMMAD BELLO

Hi, I’m Soffiyah Muhammad Bello, a digital marketing specialist focused on social media strategy, content creation, and campaign management. I help brands grow online presence by crafting engaging visuals in Canva and writing copy that resonates with target audiences. I’m proficient in SEO, email marketing, and HubSpot CRM, and I love turning data into actionable insights to optimize audience targeting and engagement. I’m eager to bring my skills to a dynamic team and drive brand growth through thoughtful social media management.

Available to hire

Hi, I’m Soffiyah Muhammad Bello, a digital marketing specialist focused on social media strategy, content creation, and campaign management. I help brands grow online presence by crafting engaging visuals in Canva and writing copy that resonates with target audiences.

I’m proficient in SEO, email marketing, and HubSpot CRM, and I love turning data into actionable insights to optimize audience targeting and engagement. I’m eager to bring my skills to a dynamic team and drive brand growth through thoughtful social media management.

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Language

English
Fluent

Work Experience

Digital Marketing Specialist (Freelance) at Digitalsoffiyah
November 1, 2025 - Present
Cultivated and managed a personal brand Instagram presence (@digitalsoffiyah) to showcase digital marketing expertise and attract remote clients. Developed and executed comprehensive content strategies across Instagram, LinkedIn, and X (Twitter), utilizing data-driven insights and platform analytics. Engineered engaging visual content with Canva and authored compelling copy tailored to target audiences. Implemented SEO and email marketing techniques to enhance organic reach and engagement. Administered HubSpot CRM workflows and campaigns for lead nurturing and client communication. Produced educational digital marketing content, fostering a consistent and engaged following.
Admin & Logistics Officer (NYSC) at African Circle Pollution Management
April 1, 2025 - March 1, 2026
Provided administrative and logistics support for daily office and field operations. Utilised SAP for inventory tracking, documentation, and management of operational records. Orchestrated logistics for field teams across multiple project sites. Managed safety equipment inventory and PPE distribution for over 50 staff members, ensuring 100% compliance. Prepared essential internal reports and correspondence for senior management.
Admin & Project Support Intern at Federal Ministry of Agriculture
July 1, 2023 - October 1, 2023
Facilitated daily office administration, including correspondence management, filing, and documentation. Maintained organised departmental records, thereby improving information accessibility and tracking efficiency. Contributed to data entry tasks and assisted in report preparation using Microsoft Word and Excel. Coordinated logistics for departmental projects and managed inventory to ensure smooth operational workflow.

Education

Bachelor of Agriculture at Kwara University of Ilorin
December 1, 2018 - August 1, 2024

Qualifications

HubSpot Digital Marketing Certification
January 11, 2030 - May 23, 2026
ALX Virtual Assistant Certification
January 11, 2030 - May 23, 2026
Asana Workflow Management Certification
January 1, 2026 - May 23, 2026
Alison Customer Service and Communication Certification
January 11, 2030 - May 23, 2026
Microsoft Office Suite – Practical Proficiency Certification
January 11, 2030 - May 23, 2026

Industry Experience

Media & Entertainment, Software & Internet, Professional Services