Available to hire
I am Amber Mayeur, a Creative Social Media Manager with 5+ years of experience turning ideas into high-engagement content. I plan, design bold, write with personality, and use data to keep what works working. Strong in short-form video, brand storytelling, and scroll-stopping visuals that actually convert.
I design all branded graphics, promotional materials, and campaign visuals for events and seasonal promotions. I also lead large-scale branding initiatives, contribute to new visual identity, logo redesigns, and full website refreshes.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Work Experience
Director | Social Media Lead at Clearview City Center
August 1, 2019 - February 1, 2023Directed all social media platforms for a high-traffic shopping center, increasing followers by 45% and improving engagement by 65% through strategic campaigns. Designed branded graphics, promotional materials, and campaign visuals for events, tents, and seasonal promotions. Led a large-scale branding initiative contributing to a new visual identity, logo redesign, and full website refresh. Managed paid social campaigns and influencer partnerships to drive awareness and foot traffic. Conducted market research and created buyer personas to refine targeting, messaging, and creative directions. Served as a spokesperson for media and coordinated press events, partnerships, and PR opportunities.
Director of Social Media & Branding at Our Lady of the Lake
May 1, 2023 - PresentBuilt and managed the brand's social media presence from scratch, developed monthly content calendars, campaigns, and visual assets aligned with audience interests and growth goals. Designed all branded graphics, promotional materials, and visual content using Adobe Creative Suite and Canva. Produced high-engagement reels and short-form videos highlighting products, behind-the-scenes moments, and unique brand personality. Oversaw website updates, online shopping integrations, and event postings to support social promotions.
Marketing Director / Social Media Lead at Clearview City Center
August 1, 2019 - February 28, 2023Directed all social media platforms for a high-traffic shopping center, increasing followers by 45% and improving engagement by 65% through strategic campaigns. Designed branded graphics, promotional materials, and campaign visuals for events, tents, and seasonal promotions. Led a large-scale branding initiative, contributing to a new visual identity, logo redesign, and a full website refresh. Served as a spokesperson for media events and coordinated press outreach.
Social Media Director at Our Lady of the Lake
May 1, 2023 - PresentBuilt and managed the brand's social media presence from scratch, developing monthly content calendars, campaigns, and visual assets that align with audience interests and growth goals. Designed all branded graphics, promotional materials, and campaign visuals for events, tents, and seasonal promotions. Managed online store integrations and website updates to support social promotions.
Social Media & Branding Specialist at Freelance / Amber Mayeur
May 1, 2024 - PresentConsulting and implementation in social media management and branding for various clients. Experience in website management including WordPress, Wix, Shopify; developing high-engagement content, cohesive brand identity, and campaigns; overseeing online shopping integrations and event postings to support social promotions.
Education
Bachelor of Science in Marketing at University of New Orleans
January 11, 2030 - January 1, 2018Bachelor of Science in Marketing with a concentration in Sales at University of New Orleans
January 11, 2030 - January 1, 2018Qualifications
Industry Experience
Healthcare, Media & Entertainment, Retail, Professional Services
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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