Jennifer E. Becker

AI Trainer (Contract) at Independent / Remote

Contract role focusing on data-labeling, multimodal annotation, and evaluation to improve AI model accuracy. Partner with researchers to refine LLMs and analyze outputs for patterns, inconsistencies, and refinement opportunities.

Senior Graphic Designer at Gilt.com

Led and managed a team of 8 designers; streamlined workflows and creative reviews. Delivered high-impact brand initiatives, elevating visibility and user engagement. Developed visual styles for campaigns, events, and on-site promotions; presented work to executives and cross-functional teams for feedback.

Lead Designer at Tommy Hilfiger

Led digital design across web, ads, and social to maintain consistent brand messaging and boost engagement. Art directed e-commerce photo shoots, redesigned homepage to support a new brand-driven content strategy, and self-taught Sitecore (CMS) to implement editorial features and experimental content strategies.

Graphic Designer at Ideeli.com

Presented concepts, moodboards, and mockups to shape marketing campaign direction. Adapted desktop site for Ideeli’s first mobile app, improving UX and accessibility. Redesigned shopping cart flow, streamlining checkout and enhancing the user experience.

Junior Web Designer at Ralph Lauren

Designed creative assets for RalphLauren.com and RalphLaurenHome.com, boosting user engagement and seasonal campaigns. Contributed to editorial layout and typography for RL’s digital magazine, maintaining brand consistency. Collaborated with senior designers and developers to optimize content and improve the shopping experience.