Hi, I’m Shiffali Bhalla. I’m a data-driven marketing student with hands-on experience in digital marketing, content creation, and campaign analysis. I enjoy supporting marketing communications, analyzing performance data, and contributing to structured marketing initiatives. I’m passionate about B2B marketing, event coordination, and working in international environments. I thrive in collaborative teams and love turning insights into practical campaigns.

Shiffali Bhalla

Hi, I’m Shiffali Bhalla. I’m a data-driven marketing student with hands-on experience in digital marketing, content creation, and campaign analysis. I enjoy supporting marketing communications, analyzing performance data, and contributing to structured marketing initiatives. I’m passionate about B2B marketing, event coordination, and working in international environments. I thrive in collaborative teams and love turning insights into practical campaigns.

Available to hire

Hi, I’m Shiffali Bhalla. I’m a data-driven marketing student with hands-on experience in digital marketing, content creation, and campaign analysis. I enjoy supporting marketing communications, analyzing performance data, and contributing to structured marketing initiatives.

I’m passionate about B2B marketing, event coordination, and working in international environments. I thrive in collaborative teams and love turning insights into practical campaigns.

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Experience Level

Expert
Expert
Expert

Language

English
Advanced

Work Experience

Lecturer / Marketing Assistant at LPU Distance Education Institute, India
January 1, 2015 - December 31, 2016
Delivered lectures on communications skills; planned, executed, and monitored marketing campaigns across digital and traditional platforms.
Event Coordinator / Finance Project Manager at HAMK UAS, Finland
April 1, 2022 - February 1, 2025
Managed end-to-end execution of a multicultural event, ensuring timely delivery within budget. Secured sponsorships and coordinated resources for international participants. Created engaging event concepts showcasing diverse cultural stories and experiences.
Marketing & Data Intern at Lighting Chart Oy & Dashtera, Finland
June 16, 2025 - March 31, 2026
Created and optimized social media content (LinkedIn, Instagram, Facebook, Twitter) using SEO and audience insights. Analyzed engagement and campaign performance to improve reach and interaction. Built dashboards and reports using SQL and Power BI to guide marketing decisions. Supported email marketing, HubSpot, and LinkedIn Ads projects.

Education

Master of Arts in English at Punjab University, Chandigarh, India
January 11, 2030 - May 27, 2026
Bachelor of International Business at HAMK University of Applied Sciences, Finland
January 11, 2030 - May 27, 2026
Bachelor (ongoing) at TAMKU (Tampere University of Applied Sciences)
January 11, 2030 - May 27, 2026

Qualifications

Google Analytics 4
January 11, 2030 - May 27, 2026
Introduction to Google SEO Canvas for Social Media Content Creation
January 11, 2030 - May 27, 2026
Canva for Social Media Content Creation
January 11, 2030 - May 27, 2026

Industry Experience

Professional Services, Software & Internet, Media & Entertainment, Education