Available to hire
Hi, I’m Sérgio Alheira. With 10+ years of experience in digital marketing, e-commerce, SEO, content and social media management, I focus on turning traffic into revenue through a data-driven approach and hands-on execution. I’m certified in Google AdWords, Google Analytics, Google Analytics Advanced, and SEO, and I’m known for delivering consistent, high-impact results.
Beyond the numbers, I thrive on collaborating with teams to build scalable campaigns and optimize ROI, always testing new ideas and channels to stay ahead in a fast-changing digital landscape.
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Intermediate
Work Experience
Digital Marketing Consultant at Grupomove.pt
February 1, 2022 - May 1, 2026Develop e-commerce websites and optimize structure, title tags, meta content, internal links, and product details. Reporting, revenue growth, and optimization. Content creation and social media asset management. Planning, creating, and optimizing online campaigns on Google AdWords and Facebook. Managing PPC efforts and SEO implementation resulting in an 83% increase in sales conversions.
Marketing Executive at Ubonlinestore.com
November 1, 2018 - January 1, 2022Planning, creating, and optimizing the effectiveness of online campaigns on Google AdWords, Facebook, and Bing Ads. Developing strategies to drive online traffic to increase sales and ROI. Utilizing techniques encompassing social media, email marketing, SEO, and PPC. Designing, building, and maintaining customized reporting and analytics tools. Analyzing competitors and marketing solutions, including digital advertising and affiliate network research. Daily management of traffic and revenue across multiple channels, continually adapting digital marketing to achieve goals: +72% online conversions.
SEO Manager at Stannah.com
May 1, 2017 - September 1, 2018Perform comprehensive SEO audits and analyses on websites (technical, analytical, content, social, architecture, page checks, and SEO equity) resulting in a traffic increase of 58%. Work closely with the content and social media team and with the PPC team on SEO and PPC related efforts. Conduct research/competitive analysis and reputation management focusing on brand queries and competitor reach.
Education
Master of Business Administration at Polytechnic Institute of Viana do Castelo, Portugal
January 11, 2030 - May 27, 2026Bachelor Degree in Marketing at University of Coimbra, Portugal
January 11, 2030 - May 27, 2026Qualifications
Google Ads (AdWords)
January 11, 2030 - May 27, 2026Google Analytics
January 11, 2030 - May 27, 2026Google Analytics Advanced (GAIQ)
January 11, 2030 - May 27, 2026SEO Certification
January 11, 2030 - May 27, 2026Industry Experience
Software & Internet, Retail, Media & Entertainment, Professional Services, Other
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