I'm Yap Xiao Tong, a Marketing Executive with hands-on experience in e-commerce marketing across TikTok, Shopee, and Lazada. I create compelling content, shoot and edit videos, and collaborate with live hosts and content creators. I enjoy turning data into actionable campaigns and staying on top of industry trends. I'm passionate about learning and adapting to new challenges. I look forward to opportunities to grow and apply my diverse knowledge in a dynamic environment.…

Yap Xiao Tong

I'm Yap Xiao Tong, a Marketing Executive with hands-on experience in e-commerce marketing across TikTok, Shopee, and Lazada. I create compelling content, shoot and edit videos, and collaborate with live hosts and content creators. I enjoy turning data into actionable campaigns and staying on top of industry trends. I'm passionate about learning and adapting to new challenges. I look forward to opportunities to grow and apply my diverse knowledge in a dynamic environment.…

Available to hire

I’m Yap Xiao Tong, a Marketing Executive with hands-on experience in e-commerce marketing across TikTok, Shopee, and Lazada. I create compelling content, shoot and edit videos, and collaborate with live hosts and content creators. I enjoy turning data into actionable campaigns and staying on top of industry trends.

I’m passionate about learning and adapting to new challenges. I look forward to opportunities to grow and apply my diverse knowledge in a dynamic environment.

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Language

Malay
Advanced
English
Advanced

Work Experience

Marketing Executive at UDC Gifts
January 1, 2021 - December 31, 2022
Develop and implement eCommerce marketing strategies (TikTok, Shopee, Lazada); Manage advertising campaigns; Optimize product listings for search engines; Analyze data to measure daily task effectiveness; Collaborate with cross-functional teams; Stay updated on industry trends; Content creating (video shooting & editing); Manage live host & content creators.
Warehouse Picker at UDC Gifts
January 1, 2021 - December 31, 2022
Receive picking orders from supervisors; Locate items in the warehouse using inventory systems; Pick items accurately and efficiently according to orders; Ensure correct labeling and documentation.

Education

Diploma in Ecommerce & Digital Marketing at New Era Institute of Vocational & Continuing Education
January 11, 2030 - May 28, 2026
Advanced Diploma in Ecommerce & Digital Marketing at New Era Institute of Vocational & Continuing Education
January 11, 2030 - May 28, 2026

Qualifications

Diploma in Ecommerce & Digital Marketing
January 11, 2030 - May 28, 2026
Advanced Diploma in Ecommerce & Digital Marketing
January 11, 2030 - May 28, 2026

Industry Experience

Media & Entertainment, Retail, Software & Internet, Education, Professional Services