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Hi there! I’m Piya Garg, a Vancouver-based marketing and content creator who loves turning data-driven insights into engaging stories for sports and student communities. I thrive in collaborative environments where creativity meets strategy, and I’m passionate about building brand presence through compelling visuals, messaging, and partnerships. I’m pursuing a BA at UBC and a Global Sports Management certificate at NYU, with a focus on social media, content strategy, and sponsorship activation. I’m excited to apply my hands-on experience with analytics, design tools, and campus partnerships to help teams grow their reach and community impact.…Hi there! I’m Piya Garg, a Vancouver-based marketing and content creator who loves turning data-driven insights into engaging stories for sports and student communities. I thrive in collaborative environments where creativity meets strategy, and I’m passionate about building brand presence through compelling visuals, messaging, and partnerships. I’m pursuing a BA at UBC and a Global Sports Management certificate at NYU, with a focus on social media, content strategy, and sponsorship activation. I’m excited to apply my hands-on experience with analytics, design tools, and campus partnerships to help teams grow their reach and community impact.

Piya Garg

Content Creator, Video Editor, Graphic Designer, +2

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Hi there! I’m Piya Garg, a Vancouver-based marketing and content creator who loves turning data-driven insights into engaging stories for sports and student communities. I thrive in collaborative environments where creativity meets strategy, and I’m passionate about building brand presence through compelling visuals, messaging, and partnerships. I’m pursuing a BA at UBC and a Global Sports Management certificate at NYU, with a focus on social media, content strategy, and sponsorship activation. I’m excited to apply my hands-on experience with analytics, design tools, and campus partnerships to help teams grow their reach and community impact.…Hi there! I’m Piya Garg, a Vancouver-based marketing and content creator who loves turning data-driven insights into engaging stories for sports and student communities. I thrive in collaborative environments where creativity meets strategy, and I’m passionate about building brand presence through compelling visuals, messaging, and partnerships. I’m pursuing a BA at UBC and a Global Sports Management certificate at NYU, with a focus on social media, content strategy, and sponsorship activation. I’m excited to apply my hands-on experience with analytics, design tools, and campus partnerships to help teams grow their reach and community impact.

Available to hire

Hi there! I’m Piya Garg, a Vancouver-based marketing and content creator who loves turning data-driven insights into engaging stories for sports and student communities. I thrive in collaborative environments where creativity meets strategy, and I’m passionate about building brand presence through compelling visuals, messaging, and partnerships.

I’m pursuing a BA at UBC and a Global Sports Management certificate at NYU, with a focus on social media, content strategy, and sponsorship activation. I’m excited to apply my hands-on experience with analytics, design tools, and campus partnerships to help teams grow their reach and community impact.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Athletics Marketing Assistant at UBC Athletics & Recreation

August 1, 2025 - April 1, 2026

Partnered with eight varsity teams to create and manage social media assets using Canva, CapCut, and TikTok, generating nearly 4M organic impressions and growing followers from 26K to 31K in 5 months. Built content calendars in Trello with SEO-optimized copy repurposed for Mailchimp campaigns, game-day scripts, and in-game activations. Managed 1,500+ feed/story posts, averaging 800K+ impressions per month. Evaluated content categories; community-focused posts achieved 3x higher reach, guiding a pivot in strategy. Identified Impulse Zone (50.1% of student ticket sales occur within 24h of games) and recommended shifting 80% of ad spend to day-of-event sponsorships.

Sponsorship Marketing Intern at Cosmos Sports & Entertainment

May 1, 2025 - August 1, 2025

Designed five branded decks in Canva to support sports campaigns with consistent visual identity. Qualified 120 B2B leads via LeadLeaper and LinkedIn Sales Navigator for partnership outreach. Optimized lead generation across consumer goods, technology, and hospitality sectors by tracking outreach performance in HubSpot. Generated four leads via market research and outreach, including a QSR brand which converted to a sponsorship.

Social Media Coordinator at UBC Formula 1 Club

July 1, 2025 - April 1, 2026

Created over 20 branded social media posts aligned with club branding, increasing engagement rate by 86.4%. Designed and executed marketing campaigns in Canva using audience insights from Meta Analytics, increasing interaction rates by 25%.

Partnerships Coordinator at UBC Soccer World Cup Club

January 1, 2025 - January 1, 2026

Coordinated tournaments for 300+ attendees, while managing vendor and stakeholder communications. Conducted outreach to 10 campus businesses, securing over $500 in sponsorships and in-kind support for events.