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Hi, I’m Nicole Massaro—a design leader who shapes brands from identity to market-ready execution. I thrive at the intersection of strategy, storytelling, and craft. Over more than a decade, I’ve steered design at agencies and in-house studios, from luxury bridal branding to packaging and digital marketing.…

Nicole Massaro

Creative Director, Art Director, Designer, +2

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Hi, I’m Nicole Massaro—a design leader who shapes brands from identity to market-ready execution. I thrive at the intersection of strategy, storytelling, and craft. Over more than a decade, I’ve steered design at agencies and in-house studios, from luxury bridal branding to packaging and digital marketing.…

Available to hire

Hi, I’m Nicole Massaro—a design leader who shapes brands from identity to market-ready execution. I thrive at the intersection of strategy, storytelling, and craft.
Over more than a decade, I’ve steered design at agencies and in-house studios, from luxury bridal branding to packaging and digital marketing.

Skills

Experience Level

Expert

Expert

Expert

Expert

Work Experience

Creative Director at Persephone's Bridal

November 1, 2024 - Present

Creating a brand identity for a modern, inclusive bridal store; leading all marketing and content creation; design, art direction, and creative leadership.

Freelance Senior Designer at HelloFresh

August 1, 2023 - November 1, 2024

Designing packaging, direct mail, and other print deliverables; overseeing and reviewing design projects for up to 5 brands; art direction.

Director of Design at 22Squared

February 1, 2021 - April 1, 2023

Built the Design Department from the ground up, hiring and acquiring talent; created a vision and culture for design within the agency; oversaw client accounts, internal and new business projects; led process improvements and staffing.

Creative Studio Director at 22Squared

June 1, 2019 - February 1, 2021

Led an Integrated Creative Studio Department; direct management; worked with Project Management to align timelines and production; evaluated processes and workflows; resourcing, forecasting, staffing.

Studio Director at EP+Co

May 1, 2019 - June 1, 2019

Promoted to Director; led a large integrated production/design studio; ensured consistency and set standards across projects; partnered with project managers to allocate resources and move projects into production.

Studio Manager at EP+Co

November 1, 2016 - May 1, 2019

Led and directly managed a large integrated production/design studio; oversaw deliverables across client accounts; developed formal workflow processes and staff optimization.

Studio Supervisor at EP+Co

August 1, 2013 - November 1, 2016

Supervised a team of Designers; delivered Verizon multi-channel campaigns; color-accurate proofing, image retouching, and color correction; partnered with account teams to manage production.