Available to hire
I am Melissa Corrigan, a Creative Director and Marketing Strategist who translates brand vision into high-impact creative across digital, print, video, and web. I lead cross-functional teams, build cohesive design systems, and drive integrated campaigns that deliver revenue growth, audience acquisition, and strengthened brand equity.
I believe the strongest creative work lives at the intersection of strategic insight, human connection, and visual excellence. I thrive on collaboration, mentorship, and leveraging AI-enabled workflows to accelerate ideation and delivery while maintaining a human-centric focus.
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Language
English
Fluent
Work Experience
Director of Creative Marketing at Jet Genius Florida Holdings LLC
November 1, 2022 - November 1, 2025Led revenue-driving marketing strategy, brand positioning, and demand/lead generation for three aviation brands within the Jet Genius portfolio. Partnered with owner and senior leadership to align marketing with business objectives, while personally owning all creative direction and design from concept through execution. Key achievements include full rebrands across brands, market growth initiatives exceeding ROI goals by 50%, integration of AI-driven workflows, forward-looking content strategy aligned to AI-driven search (LLM) optimization, establishing a ground-up social media presence reaching 2K followers, and managing cross-functional teams and external partners with budget growth from $30K to $100K+.
Freelance Creative Consultant at Melissa Corrigan Design
August 1, 2002 - PresentProvide strategic creative direction and design solutions across brand identity, print, digital, web, illustration, and promotional projects for Fortune 500, national, and local clients, delivering work that drives awareness, engagement, and measurable growth. Integrated generative AI tools into ideation and development to accelerate concepting and expand creative possibilities, while delivering end-to-end projects from concept through launch.
Graphic Artist/Creative Director at Saratoga Hospital / Albany Med Health System
March 1, 2018 - December 1, 2021Modernized a long-established marketing program as the primary in-house creative leader. Defined needs in collaboration with department heads, executive leadership, recruiting, and the Foundation; advanced branding, and built awareness of hospital services and excellence. Owned creative direction, refined brand voice, and managed full project lifecycle with print production and vendor relationships.
Creative Director at Allegory Studios & CultureTalk
July 1, 2008 - November 1, 2017Led creative direction and brand development for a boutique agency serving local and national clients. Directed over 25 brand initiatives, introduced video and motion graphics as new offerings, mentored staff, and oversaw cross-functional collaboration with photographers, videographers, and print vendors to bring complex concepts to life.
Education
Bachelor of Fine & Applied Arts at Rochester Institute of Technology
January 11, 2030 - May 30, 2026Advertising Design & Production at Mohawk Valley Community College
January 11, 2030 - May 30, 2026Qualifications
Industry Experience
Education, Healthcare, Media & Entertainment, Professional Services, Travel & Hospitality
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