Available to hire
Hi, I’m Yue Wei. I’m currently studying for an MSc in Organisational Change and Development at the University of Manchester, following a BSc in Financial Management (Top 20%). I’m passionate about analysing how people and processes interact in organisations, and I love turning insights into practical improvements.
I’m a self-employed content creator with 1M+ views across platforms, and I combine strong analytical and AI skills to optimise engagement. I’m eager to apply my digital marketing and content production experience in a Social Media/Digital Marketing Internship.
Skills
Experience Level
Intermediate
Language
English
Fluent
Work Experience
New Media Content Creator at Self-Employed
May 1, 2022 - PresentOperated personal accounts on TikTok (Chinese version) and WeChat Video Channel; managed full lifecycle of content creation including filming, editing, and publishing. Produced 8 videos with over 10,000 views each, with the highest single video reach exceeding 1,000,000 views. Analyzed audience engagement metrics to optimize content strategy and follower retention.
Financial Assistant (Internship) at Jinyang Economic and Trade Co., Ltd.
August 1, 2024 - September 1, 2024Managed daily financial accounting and rigorous invoice verification processes, ensuring accuracy in financial reporting and tax compliance. Streamlined the processing of expense reports and maintained systematic financial records, facilitating efficient internal audits and data retrieval.
Financial Assistant (Internship) at Xiaoshao Middle School
January 1, 2023 - February 1, 2023Executed precise voucher entry and complex account reconciliations to maintain the integrity of the school’s general ledger. Collaborated closely with the senior finance team to audit financial data, successfully identifying and resolving discrepancies to ensure zero-error data integrity.
Education
MSc Organisational Change and Development at The University of Manchester
September 1, 2025 - December 1, 2026BSc Financial Management at University of Yunnan
September 1, 2021 - June 1, 2025Qualifications
Preliminary Accounting Qualification (China)
January 11, 2030 - June 1, 2026Industry Experience
Media & Entertainment, Education, Professional Services, Software & Internet
Skills
Experience Level
Intermediate
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