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Paid media and ad operations professional with 3+ years of hands-on experience managing and optimising multichannel campaigns across Google Ads, Meta Ads, LinkedIn and TikTok. Formally trained at MSc level in Digital Marketing at the University of Exeter, with agency-grade experience from Deloitte Digital executing end-to-end ad operations across global client accounts in DSP/SSP environments. Proven track record delivering measurable results including 114% projected ROMI, 40% website traffic growth and 25% organic search uplift. Proficient across GA4, GTM, HubSpot, Salesforce and Power BI. Currently based in Exeter and available for hybrid working. I am passionate about data-driven marketing and enjoy turning complex campaign data into clear narratives for stakeholders, collaborating with cross-functional teams to translate business goals into measurable digital marketing strategies.…Paid media and ad operations professional with 3+ years of hands-on experience managing and optimising multichannel campaigns across Google Ads, Meta Ads, LinkedIn and TikTok. Formally trained at MSc level in Digital Marketing at the University of Exeter, with agency-grade experience from Deloitte Digital executing end-to-end ad operations across global client accounts in DSP/SSP environments. Proven track record delivering measurable results including 114% projected ROMI, 40% website traffic growth and 25% organic search uplift. Proficient across GA4, GTM, HubSpot, Salesforce and Power BI. Currently based in Exeter and available for hybrid working. I am passionate about data-driven marketing and enjoy turning complex campaign data into clear narratives for stakeholders, collaborating with cross-functional teams to translate business goals into measurable digital marketing strategies.

Yashwanth Singh Narendra Singh

Digital Marketer, PPC Manager, Marketing Strategist, +2

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Paid media and ad operations professional with 3+ years of hands-on experience managing and optimising multichannel campaigns across Google Ads, Meta Ads, LinkedIn and TikTok. Formally trained at MSc level in Digital Marketing at the University of Exeter, with agency-grade experience from Deloitte Digital executing end-to-end ad operations across global client accounts in DSP/SSP environments. Proven track record delivering measurable results including 114% projected ROMI, 40% website traffic growth and 25% organic search uplift. Proficient across GA4, GTM, HubSpot, Salesforce and Power BI. Currently based in Exeter and available for hybrid working. I am passionate about data-driven marketing and enjoy turning complex campaign data into clear narratives for stakeholders, collaborating with cross-functional teams to translate business goals into measurable digital marketing strategies.…Paid media and ad operations professional with 3+ years of hands-on experience managing and optimising multichannel campaigns across Google Ads, Meta Ads, LinkedIn and TikTok. Formally trained at MSc level in Digital Marketing at the University of Exeter, with agency-grade experience from Deloitte Digital executing end-to-end ad operations across global client accounts in DSP/SSP environments. Proven track record delivering measurable results including 114% projected ROMI, 40% website traffic growth and 25% organic search uplift. Proficient across GA4, GTM, HubSpot, Salesforce and Power BI. Currently based in Exeter and available for hybrid working. I am passionate about data-driven marketing and enjoy turning complex campaign data into clear narratives for stakeholders, collaborating with cross-functional teams to translate business goals into measurable digital marketing strategies.

Available to hire

Paid media and ad operations professional with 3+ years of hands-on experience managing and optimising multichannel campaigns across Google Ads, Meta Ads, LinkedIn and TikTok. Formally trained at MSc level in Digital Marketing at the University of Exeter, with agency-grade experience from Deloitte Digital executing end-to-end ad operations across global client accounts in DSP/SSP environments. Proven track record delivering measurable results including 114% projected ROMI, 40% website traffic growth and 25% organic search uplift. Proficient across GA4, GTM, HubSpot, Salesforce and Power BI. Currently based in Exeter and available for hybrid working.

I am passionate about data-driven marketing and enjoy turning complex campaign data into clear narratives for stakeholders, collaborating with cross-functional teams to translate business goals into measurable digital marketing strategies.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Digital Marketing Executive at Sharada Vidya Mandira, India (Remote)

February 1, 2025 - Present

Manage and schedule social media content across Instagram and Facebook to drive brand visibility and engagement. Monitor digital performance metrics and produce reports to track campaign effectiveness. Support admissions marketing through digital campaigns and parent communications.

Junior Trafficker, Ad Operations at Deloitte Digital, Bengaluru, India

February 1, 2022 - September 1, 2023

Executed end-to-end ad operations for global paid social and paid search campaigns across Google Ads, Meta Ads and LinkedIn Ads within DSP/SSP environments. Trafficked multi-format creative assets (Native, HTML5 and Strip ads) using Smart Ad Server; managed campaign setups with third-party ad server tags. Set up and managed EDM campaigns via Oracle Responsys; implemented and validated lead pixel tracking and UTMs, improving reporting accuracy by 20% and strengthening revenue protection across campaign portfolios. Generated performance reports using JARVIS and SAS Reporting; monitored daily campaign delivery, spend pacing and performance metrics, proactively resolving issues before they impacted client revenue or SLA compliance.