With over eight years of experience across branding, content and digital marketing, I manage multiple social media accounts with a focus on content that drives engagement, builds community and supports client conversion. I combine strong visual direction and trend awareness with a hands-on approach to content creation, planning and analysis to deliver consistent growth across platforms.…

Adriana Costa

With over eight years of experience across branding, content and digital marketing, I manage multiple social media accounts with a focus on content that drives engagement, builds community and supports client conversion. I combine strong visual direction and trend awareness with a hands-on approach to content creation, planning and analysis to deliver consistent growth across platforms.…

Available to hire

With over eight years of experience across branding, content and digital marketing, I manage multiple social media accounts with a focus on content that drives engagement, builds community and supports client conversion.

I combine strong visual direction and trend awareness with a hands-on approach to content creation, planning and analysis to deliver consistent growth across platforms.

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Language

English
Fluent
Portuguese
Fluent
Italian
Intermediate
German
Beginner

Work Experience

Social Media Manager & Creative Strategist at Freelance (Self-employed)
January 1, 2023 - Present
As a freelance Social Media Manager & Creative Strategist, I manage and grow social media accounts across lifestyle and wellness niches. I develop monthly content strategies aligned with brand positioning and audience behavior, shoot and edit content (Reels, static, stories), focusing on engagement and conversion. I track performance metrics (engagement rate, reach, saves) and optimize content accordingly. I collaborate with founders and teams to align content with business goals (client retention, class bookings, brand awareness).

Education

Bachelor's Degree in Linguistics at FLUL, Universidade de Lisboa
January 11, 2030 - June 2, 2026

Qualifications

Bachelor's Degree in Linguistics
January 11, 2030 - June 2, 2026

Industry Experience

Media & Entertainment, Professional Services, Software & Internet