Available to hire
I am a results-driven marketing and customer service professional with 10+ years of experience spanning business ownership, content strategy, and data-driven operations. I have a proven track record of leading teams, developing compelling brand narratives, and optimizing processes to drive growth and customer satisfaction.
I blend creative storytelling with analytical insight to deliver measurable results, strengthening brand voice and expanding audience reach for clients and organizations across retail and professional services.
Skills
Experience Level
Expert
Expert
Work Experience
Freelance Marketing Consultant & Writer at Self-employed / Freelance
January 1, 2014 - PresentDevelop and execute marketing strategies, branding, and content plans for small businesses. Create high-impact content including blogs, digital campaigns, and promotional materials. Advise clients on customer engagement, positioning, and growth initiatives. Help businesses strengthen brand voice and increase audience reach.
Owner & Operator at Taste of Heaven
September 1, 2010 - January 1, 2014Founded and managed a gourmet food and gift retail business from concept through daily operations. Oversaw budgeting, inventory, vendor partnerships, and regulatory compliance. Built a loyal customer base through personalized service and curated product offerings. Designed and implemented in-store marketing strategies to drive sales.
Assistant Director of Admission, Data Operations at University of the Pacific
April 1, 2005 - September 1, 2010Directed data operations for admissions, managing 75,000+ records with high accuracy. Supervised and trained 30+ staff and student employees. Developed communication strategies to support student recruitment and enrollment growth. Produced reports, analytics, and data insights for leadership decision-making. Served as Banner Data Steward and reporting lead across three campuses. Partnered with leadership on recruitment strategy and operational planning.
Executive Administrative Assistant at Lodi Nut Company
October 1, 2001 - February 1, 2005Supported executive leadership and managed daily office operations. Assisted in HR processes, invoicing, costing, and shipping logistics. Maintained client communications and front office functions.
Food & Lifestyle Columnist at Lodi News-Sentinel
June 1, 2006 - December 1, 2010Wrote and published a weekly column focused on food, lifestyle, and local culture. Built consistent readership through engaging storytelling and relatable content. Managed blog content using WordPress.
Education
Bachelor of Business Administration (Marketing & Sales) at University of Notre Dame
January 11, 2030 - June 3, 2026Graduate Studies in Communication (Coursework Completed) at University of the Pacific
January 11, 2030 - June 3, 2026Qualifications
Industry Experience
Professional Services, Retail, Media & Entertainment
Skills
Experience Level
Expert
Expert
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