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About: Social Media Strategist & Creative Producer with 5+ years of experience across digital marketing, branded content, and creative storytelling. Experienced in building audience-first content and brand narratives across fashion, lifestyle, hospitality, beauty, and culture-driven industries. Skilled in social media strategy, creative direction, copywriting, short-form video production, and brand positioning, blending creative thinking with performance-driven execution to build engagement, community, and cultural relevance.…About: Social Media Strategist & Creative Producer with 5+ years of experience across digital marketing, branded content, and creative storytelling. Experienced in building audience-first content and brand narratives across fashion, lifestyle, hospitality, beauty, and culture-driven industries. Skilled in social media strategy, creative direction, copywriting, short-form video production, and brand positioning, blending creative thinking with performance-driven execution to build engagement, community, and cultural relevance.

Hrishita Khurpe

Social Media Manager, Content Creator, Creative Producer, +2

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About: Social Media Strategist & Creative Producer with 5+ years of experience across digital marketing, branded content, and creative storytelling. Experienced in building audience-first content and brand narratives across fashion, lifestyle, hospitality, beauty, and culture-driven industries. Skilled in social media strategy, creative direction, copywriting, short-form video production, and brand positioning, blending creative thinking with performance-driven execution to build engagement, community, and cultural relevance.…About: Social Media Strategist & Creative Producer with 5+ years of experience across digital marketing, branded content, and creative storytelling. Experienced in building audience-first content and brand narratives across fashion, lifestyle, hospitality, beauty, and culture-driven industries. Skilled in social media strategy, creative direction, copywriting, short-form video production, and brand positioning, blending creative thinking with performance-driven execution to build engagement, community, and cultural relevance.

Available to hire

About: Social Media Strategist & Creative Producer with 5+ years of experience across digital marketing, branded content, and creative storytelling. Experienced in building audience-first content and brand narratives across fashion, lifestyle, hospitality, beauty, and culture-driven industries. Skilled in social media strategy, creative direction, copywriting, short-form video production, and brand positioning, blending creative thinking with performance-driven execution to build engagement, community, and cultural relevance.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

DaVinci Resolve Studio

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Work Experience

Social Media Strategist & Creative Consultant at Self-Employed

January 1, 2021 - Present

Developed social media strategies, brand positioning, and content systems for emerging brands across industries. Increased engagement rates by 2–5x through audience-focused content and platform optimization. Directed and edited 100+ short-form video campaigns across Instagram and digital-first platforms. Led end-to-end execution including creative direction, scripting, copywriting, content calendars, analytics, and reporting.

Junior Social Media Manager at Ripple Reach

September 1, 2024 - January 1, 2025

Managed social media strategy and creative planning for brands across fashion, eyewear, stationery, and F&B sectors. Increased average monthly engagement by 40% through optimized content formats and trend-led storytelling. Managed campaign execution, client communication, reporting, and performance analysis.

Creative Content Producer at Cloud Sauce

July 1, 2023 - November 1, 2023

Produced digital food and lifestyle content focused on storytelling, retention, and visual identity. Led shoots, scripting, creative direction, and post-production for hospitality and F&B clients. Improved reel watch-time, saves, and audience interaction through insight-led creative optimization.

Branded Content Intern at Collective Artists Network

May 1, 2023 - July 1, 2023

Developed branded content concepts, ad scripts, and campaign ideas for commercial and entertainment brands. Supported influencer campaigns, creative decks, and digital strategy development. Conducted market and audience research for campaign planning and content positioning.