Hi, I’m Xavier Smith. I’m a performance marketing strategist with 7+ years of experience managing and scaling paid acquisition across search and digital channels. I’ve helped local service and multi-location businesses optimize campaigns, reduce acquisition costs by substantial margins, and manage budgets up to $40K per day. I excel at building data-driven strategies, conversion tracking architecture, and scalable paid media systems that drive lead generation and revenue growth.
I enjoy turning complex performance data into actionable plans and collaborating with analytics, SEO, creative, and client-facing teams. I’m now seeking a long-term role where I can own client relationships, deepen impact, and scale systems across multiple years.
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