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I'm Segolene Daccache, a marketing communications and employer branding professional with experience leading brand strategy, content systems, and multi-channel campaigns across international markets.\n\nI specialise in building authentic brand narratives, driving audience growth and community engagement, and turning data into actionable insights. I enjoy collaborating with cross-functional teams to craft compelling storytelling and measurable outcomes.…I'm Segolene Daccache, a marketing communications and employer branding professional with experience leading brand strategy, content systems, and multi-channel campaigns across international markets.\n\nI specialise in building authentic brand narratives, driving audience growth and community engagement, and turning data into actionable insights. I enjoy collaborating with cross-functional teams to craft compelling storytelling and measurable outcomes.

Segolene Daccache

Brand Strategist, Content Strategist, Social Media Manager, +1

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I'm Segolene Daccache, a marketing communications and employer branding professional with experience leading brand strategy, content systems, and multi-channel campaigns across international markets.\n\nI specialise in building authentic brand narratives, driving audience growth and community engagement, and turning data into actionable insights. I enjoy collaborating with cross-functional teams to craft compelling storytelling and measurable outcomes.…I'm Segolene Daccache, a marketing communications and employer branding professional with experience leading brand strategy, content systems, and multi-channel campaigns across international markets.\n\nI specialise in building authentic brand narratives, driving audience growth and community engagement, and turning data into actionable insights. I enjoy collaborating with cross-functional teams to craft compelling storytelling and measurable outcomes.

Available to hire

I’m Segolene Daccache, a marketing communications and employer branding professional with experience leading brand strategy, content systems, and multi-channel campaigns across international markets.\n\nI specialise in building authentic brand narratives, driving audience growth and community engagement, and turning data into actionable insights. I enjoy collaborating with cross-functional teams to craft compelling storytelling and measurable outcomes.

Skills

HubSpot

Canva

Experience Level

HubSpot

Expert

Canva

Expert

Language

Arabic

Fluent

English

Advanced

German

Advanced

French

Intermediate

Work Experience

Employer Branding Lead at DeepL

January 1, 2019 - Present

Founded and led the employer branding function from the ground up, developing EVP and strengthening talent attraction and retention. Owned the careers site, content creation, landing page design, CMS management, and multi-channel content strategies. Led internal employer branding campaigns and a Community Ambassador Program to drive authentic content and organic brand amplification. Grew LinkedIn audience by ~60% and impressions by ~67% through a structured, narrative-led content strategy (including Meet DeepL and Life Pages). Delivered employer branding events in London and New York and supported onboarding and company-wide activations. Tracked performance across LinkedIn, Glassdoor, and other platforms, translating data into insights to optimize content and campaigns.