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Hi, I’m Duncan Soh. I’m a Senior Graphic Designer and Creative Lead with over a decade of experience in leading design teams and delivering strategic visual solutions. I’m passionate about brand development, campaign execution, and guiding designers to achieve creative excellence while meeting business objectives. I love crafting visuals that resonate with audiences and help brands grow.…

Duncan Soh

Graphic Designer, Brand Designer, Logo Designer, +1

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Hi, I’m Duncan Soh. I’m a Senior Graphic Designer and Creative Lead with over a decade of experience in leading design teams and delivering strategic visual solutions. I’m passionate about brand development, campaign execution, and guiding designers to achieve creative excellence while meeting business objectives. I love crafting visuals that resonate with audiences and help brands grow.…

Available to hire

Hi, I’m Duncan Soh. I’m a Senior Graphic Designer and Creative Lead with over a decade of experience in leading design teams and delivering strategic visual solutions.

I’m passionate about brand development, campaign execution, and guiding designers to achieve creative excellence while meeting business objectives. I love crafting visuals that resonate with audiences and help brands grow.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Beginner

Beginner

Language

English

Intermediate

Malay

Intermediate

Work Experience

Head of Design at senQ Creative

November 1, 2025 - Present

Led the creative design department, overseeing all branding and visual communication across online and offline channels. Developed and executed creative strategies aligned with marketing and business objectives. Managed and mentored the design team to ensure high-quality and consistent brand output. Collaborated with marketing and cross-functional teams on campaigns, promotions, and product launches. Ensured timely delivery of creative assets while maintaining design standards and brand consistency.

Senior Graphic Designer at Pengtai eCommerce (KL)

January 1, 2020 - December 31, 2024

Managed end-to-end design for multiple e-commerce brands, including social media, campaign visuals, and digital assets. Collaborated with business partners to develop brand identity and marketing materials aligned with campaign goals. Produced creative content for online platforms, ensuring consistency and visual impact. Handled multiple projects independently in a fast-paced environment with tight deadlines.

Graphic Designer at Senheng

January 1, 2016 - December 31, 2020

Designed marketing and promotional materials across digital and print platforms (social media, in-store visuals, POSM). Supported campaign execution by delivering creative assets aligned with brand guidelines. Collaborated with marketing and internal teams on product launches and promotional campaigns. Produced design assets efficiently while maintaining high quality standards. Managed multiple projects and met tight deadlines in a fast-paced retail environment.

Graphic Designer at S.Graphic Agency

January 1, 2015 - December 31, 2016

Developed creative design solutions for various clients across branding, social media, and marketing materials. Worked closely with clients to understand requirements and translate concepts into visual designs. Produced both digital and print assets, ensuring quality and timely delivery. Managed multiple client projects simultaneously in a fast-paced agency environment. Contributed ideas during brainstorming and creative development stages.

Freelance Graphic Designer at WFM/Freelance

January 1, 2016 - Present

Developed branding projects for various clients, including logo design, packaging design, and visual identity systems. Translated client requirements into cohesive brand concepts and design solutions. Created packaging designs that align with brand positioning and market appeal. Managed projects independently from concept development to final delivery. Ensured consistency and quality across all branding materials.