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I'm a Berlin-based Senior Designer with 14+ years of experience driving brand strategy, design systems, and user-centered digital experiences across tech, manufacturing, health, and education industries. My work connects design, business goals, and user experience, translating complex ideas into scalable visual systems that strengthen brand positioning and boost engagement. I've led end-to-end rebranding initiatives, multi-channel brand ecosystems, and partnered closely with Marketing, Product, and Sales teams to align design with strategic goals. Beyond execution, I contribute directly to business impact through high-conversion pitch decks, multimedia initiatives, and short-form video content to strengthen digital presence and storytelling. I thrive in collaborative environments where I can contribute to creative direction, marketing strategy, and scalable product development.…I'm a Berlin-based Senior Designer with 14+ years of experience driving brand strategy, design systems, and user-centered digital experiences across tech, manufacturing, health, and education industries. My work connects design, business goals, and user experience, translating complex ideas into scalable visual systems that strengthen brand positioning and boost engagement. I've led end-to-end rebranding initiatives, multi-channel brand ecosystems, and partnered closely with Marketing, Product, and Sales teams to align design with strategic goals. Beyond execution, I contribute directly to business impact through high-conversion pitch decks, multimedia initiatives, and short-form video content to strengthen digital presence and storytelling. I thrive in collaborative environments where I can contribute to creative direction, marketing strategy, and scalable product development.

André Bathke Humeres

Graphic Designer, Product Designer, UI Designer, +2

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I'm a Berlin-based Senior Designer with 14+ years of experience driving brand strategy, design systems, and user-centered digital experiences across tech, manufacturing, health, and education industries. My work connects design, business goals, and user experience, translating complex ideas into scalable visual systems that strengthen brand positioning and boost engagement. I've led end-to-end rebranding initiatives, multi-channel brand ecosystems, and partnered closely with Marketing, Product, and Sales teams to align design with strategic goals. Beyond execution, I contribute directly to business impact through high-conversion pitch decks, multimedia initiatives, and short-form video content to strengthen digital presence and storytelling. I thrive in collaborative environments where I can contribute to creative direction, marketing strategy, and scalable product development.…I'm a Berlin-based Senior Designer with 14+ years of experience driving brand strategy, design systems, and user-centered digital experiences across tech, manufacturing, health, and education industries. My work connects design, business goals, and user experience, translating complex ideas into scalable visual systems that strengthen brand positioning and boost engagement. I've led end-to-end rebranding initiatives, multi-channel brand ecosystems, and partnered closely with Marketing, Product, and Sales teams to align design with strategic goals. Beyond execution, I contribute directly to business impact through high-conversion pitch decks, multimedia initiatives, and short-form video content to strengthen digital presence and storytelling. I thrive in collaborative environments where I can contribute to creative direction, marketing strategy, and scalable product development.

Available to hire

I’m a Berlin-based Senior Designer with 14+ years of experience driving brand strategy, design systems, and user-centered digital experiences across tech, manufacturing, health, and education industries. My work connects design, business goals, and user experience, translating complex ideas into scalable visual systems that strengthen brand positioning and boost engagement.

I’ve led end-to-end rebranding initiatives, multi-channel brand ecosystems, and partnered closely with Marketing, Product, and Sales teams to align design with strategic goals. Beyond execution, I contribute directly to business impact through high-conversion pitch decks, multimedia initiatives, and short-form video content to strengthen digital presence and storytelling. I thrive in collaborative environments where I can contribute to creative direction, marketing strategy, and scalable product development.

Skills

Experience Level

Expert

Expert

Expert

Expert

Language

Portuguese

Fluent

English

Fluent

Spanish; Castilian

Advanced

German

Intermediate

Work Experience

Freelance Brand & Graphic Designer at Freelance

July 1, 2024 - Present

Led brand creation and visual identity development for clients across industries; designed corporate reports, editorial materials, and communication assets; delivered UI design work; applied AI-enhanced design workflows to accelerate ideation and production; created multi-channel brand assets for social media, campaigns, and trade shows; acted as strategic partner translating business needs into scalable design solutions.

Senior Brand & Visual Designer at Sensirion Connected Solutions

January 1, 2022 - July 1, 2024

Led branding transition from AiSight to Sensirion Connected Solutions; implemented a new brand system across all touchpoints, ensuring consistency and scalability; worked within agile methodologies, improving collaboration, speed, and delivery; defined and tracked OKRs for design initiatives, aligning creative output with business goals; led and mentored one junior designer; collaborated cross-functionally with Marketing, Product, and Management on go-to-market and communication strategies; managed design workflows and stakeholder relationships across multiple projects.

Senior Graphic & Communication Designer at ACATE (Associação Catarinense de Tecnologia)

May 1, 2020 - May 1, 2021

Contributed to marketing and communication strategy development; worked within agile and Kanban frameworks, improving project visibility and delivery; led design projects and stakeholder coordination; developed editorial and institutional materials; ensured brand consistency across campaigns and touchpoints; designed spatial and signage projects.

Communications & Multimedia Designer at Sesc (Serviço Social do Comércio)

August 1, 2014 - February 1, 2020

Developed and executed multi-channel campaigns (digital + print); collaborated with agencies on large-scale marketing initiatives and budget management; led one design intern, supporting execution and development; produced video and multimedia content for campaigns; designed spatial and signage projects for more than seven new activities centres; supported brand activations and corporate events.

Communications & Marketing Analyst at Grupo RBS

September 1, 2011 - August 1, 2014

Implemented media inventory optimization processes; coordinated cross-brand initiatives and campaigns; managed suppliers for promotional materials; supported product launches and events.

Marketing & Design Intern at Fiesc (Federação das Indústrias do Estado de Santa Catarina)

April 1, 2008 - March 1, 2010

Supported marketing campaigns and design production; assisted editorial design and layout; contributed to design operations and organization.