I'm Melanie Coleman, a senior brand copywriter and editor specialising in travel, luxury and retail, with more than 20 years’ experience crafting effective content across multiple platforms and sectors. I’ve helped Kempinski hotels plan and execute a full website relaunch and produced inspiring features for their guest magazine and editorial hub. I’m adaptable, flexible, commercially minded and able to deliver consistently, even on fast-turnaround briefs. I’ve partnered with American Express, NUO Hotels, M&S, Tesco, Argos and Boots, along with charities, universities and real estate firms. I write about everything from spectacular destinations to the industry’s most technical topics, with a talent for producing content that creates desire, drives sales, fosters loyalty and attracts and retains customers. In 2026 I published my first children’s book, My Hands Did It!…I'm Melanie Coleman, a senior brand copywriter and editor specialising in travel, luxury and retail, with more than 20 years’ experience crafting effective content across multiple platforms and sectors. I’ve helped Kempinski hotels plan and execute a full website relaunch and produced inspiring features for their guest magazine and editorial hub. I’m adaptable, flexible, commercially minded and able to deliver consistently, even on fast-turnaround briefs. I’ve partnered with American Express, NUO Hotels, M&S, Tesco, Argos and Boots, along with charities, universities and real estate firms. I write about everything from spectacular destinations to the industry’s most technical topics, with a talent for producing content that creates desire, drives sales, fosters loyalty and attracts and retains customers. In 2026 I published my first children’s book, My Hands Did It!WWWW…