Work Experience
Production Designer at Caraway Home Goods
September 20, 2024 - PresentLead the creation of digital assets for web and print, ensuring cohesive and elevated brand voice across channels. Oversee packaging development, including concepting, design execution, vendor communication, and freelance assistance to develop thoughtful, on-brand packaging experiences. Responsibilities include conceptualizing new packaging systems, communicating feedback across channels, managing timelines, creating visual systems to support brand growth, post-production image editing, and supporting web and digital campaigns.
Brand Designer at Teva, Deckers Brands
May 20, 2021 - August 20, 2024Collaborated with marketing and social teams to develop creative campaign assets; responsible for retail packaging, brand storytelling, and in-store visual identity. Led production and art direction of photoshoots; developed packaging and creative assets for brand collaborations to drive consumer engagement. Includes responsibilities in retail and environmental design, product and lifestyle photography, packaging design, marketing campaign design, social media and influencer post-design, creating catalogs and print layouts.
Senior Brand Designer at Therm-a-Rest, Cascade Designs
February 20, 2018 - May 20, 2021Create graphics and visual systems that connect with identified consumers, improving brand visibility and performance. Assist in the production and art direction of photoshoots and brand video content. Support design execution for multi-channel campaigns, including email, digital advertising, packaging, and trade show materials. Partner with marketing teams to create consumer-facing creative that maintains brand standards, builds product awareness, and drives sales.
Graphic Designer at Pico Brew Inc
February 20, 2016 - February 20, 2018Focus on brand development and consistent implementation across channels. Support the design and execution of web display ads, packaging, trade show environments, and print materials to strengthen the brand presence. Led the design of the 2017 Pico Kick Starter and product launch. Design for in-house products, including Kombucha and custom beer labels.
Graphic Designer at Graphiti Associates
February 20, 2014 - February 20, 2016Contributed to collaborative, fast-paced design projects, specializing in brand identity, web design, and packaging across a diverse portfolio of clients. Supported ongoing client work from new concept development, additional visual exploration, and production design. Collaborated closely with art directors and account teams to meet client objectives and internal creative standards. Participated in internal critiques and cross-team reviews to iterate on design solutions and refine concepts for client presentations.
Education
Bachelor of Fine Arts at Cornish College of the Arts
January 11, 2030 - January 1, 2015Qualifications
Industry Experience
Media & Entertainment, Retail, Manufacturing, Professional Services
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